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What is Informatica Persistent Data Masking?

Ensure the core message, format, and precision remain intact while prioritizing confidentiality. Enhance data security by transforming and concealing sensitive details through the implementation of pseudonymization techniques that comply with privacy regulations and facilitate analytical needs. The transformed data retains its contextual relevance and referential integrity, rendering it appropriate for use in testing, analytics, or support applications. As a highly scalable and efficient data masking solution, Informatica Persistent Data Masking safeguards sensitive information such as credit card numbers, addresses, and phone contacts from unintended disclosure by producing realistic, anonymized datasets that can be securely shared both internally and externally. Moreover, this approach significantly reduces the risk of data breaches in nonproduction environments, improves the quality of test datasets, expedites development workflows, and ensures adherence to various data privacy standards and regulations. By incorporating such comprehensive data masking strategies, organizations not only secure sensitive information but also cultivate an environment of trust and security, which is essential for maintaining stakeholder confidence. Ultimately, the adoption of these advanced techniques plays a crucial role in promoting an organization's overall data governance framework.

What is HushHush Data Masking?

Contemporary businesses face significant consequences if they neglect to adhere to the increasing privacy regulations mandated by both authorities and the public. To maintain a competitive edge, companies must consistently implement cutting-edge algorithms designed to protect sensitive data, including Personally Identifiable Information (PII) and Protected Health Information (PHI). HushHush is at the forefront of privacy protection with its innovative tool for discovering and anonymizing PII data, known for terms like data de-identification, data masking, and obfuscation software. This solution aids organizations in identifying, categorizing, and anonymizing sensitive information, ensuring they meet compliance requirements for regulations such as GDPR, CCPA, HIPAA/HITECH, and GLBA. It provides a collection of rule-based atomic add-on components that enable users to create effective and secure data anonymization strategies. HushHush's offerings are pre-configured to efficiently anonymize both direct identifiers, including Social Security Numbers and credit card details, as well as indirect identifiers, using a set of fixed algorithms specifically designed for this task. With its multifaceted capabilities, HushHush not only bolsters data security but also strengthens clients' confidence in their privacy. Moreover, this commitment to privacy protection is essential for building long-lasting relationships in an increasingly data-conscious world.

Media

Media

Integrations Supported

AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks Data Intelligence Platform
Decimal
Eviden MDR Service
Google Cloud Platform
HCL Accelerate
Hadoop
Microsoft 365
Microsoft Azure
Peromnes
Salesforce
Snowflake
Tableau

Integrations Supported

AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks Data Intelligence Platform
Decimal
Eviden MDR Service
Google Cloud Platform
HCL Accelerate
Hadoop
Microsoft 365
Microsoft Azure
Peromnes
Salesforce
Snowflake
Tableau

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Informatica

Date Founded

1993

Company Location

United States

Company Website

www.informatica.com/products/data-security/data-masking/persistent-data-masking.html

Company Facts

Organization Name

HushHush

Date Founded

2013

Company Location

United States

Company Website

mask-me.net

Categories and Features

Categories and Features

Compliance

Archiving & Retention
Artificial Intelligence (AI)
Audit Management
Compliance Tracking
Controls Testing
Environmental Compliance
FDA Compliance
HIPAA Compliance
ISO Compliance
Incident Management
OSHA Compliance
Risk Management
Sarbanes-Oxley Compliance
Surveys & Feedback
Version Control
Workflow / Process Automation

Data Security

Alerts / Notifications
Antivirus/Malware Detection
At-Risk Analysis
Audits
Data Center Security
Data Classification
Data Discovery
Data Loss Prevention
Data Masking
Data-Centric Security
Database Security
Encryption
Identity / Access Management
Logging / Reporting
Mobile Data Security
Monitor Abnormalities
Policy Management
Secure Data Transport
Sensitive Data Compliance

GDPR Compliance

Access Control
Consent Management
Data Mapping
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification

HIPAA Compliance

Access Control / Permissions
Audit Management
Compliance Reporting
Data Security
Documentation Management
For Healthcare
Incident Management
Policy Training
Remediation Management
Risk Management
Vendor Management

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