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What is Inmar Intelligence Influencer Solutions?
Drawing on a wealth of retail data and over a decade of analyzing the impact of influencer-generated content on sales, both online and offline, we have proven time and again that influencers are a significant asset for driving purchases, boosting brand visibility and engagement, and promoting sustainable growth for businesses. Inmar Intelligence is not just another Influencer Marketing company; we provide essential tools and platforms to top retailers nationwide, connecting key interactions to a cohesive data framework. As innovators in this industry, we pioneered the Cost-Per-View (CPV) pricing model for Influencer Marketing initiatives, allowing our partners to pay exclusively for authenticated views of influencer-created content. Our advanced CPV+ model enhances this approach, enabling brands to target specific retail shoppers with tailored influencer content. Furthermore, we assist companies in identifying the most effective narratives for their influencer campaigns while also determining the audiences that are most likely to resonate with these messages, thereby refining marketing strategies for superior outcomes. By continuously evolving our offerings, we ensure that businesses can adapt to the dynamic landscape of consumer engagement and influencer marketing.
What is Dogfluence?
Dogfluence is an innovative influencer marketing platform specifically designed to connect pet brands with canine influencers, often called "dogfluencers," on popular social media channels like Instagram, TikTok, YouTube, and Facebook. The platform boasts a meticulously curated network of verified dog accounts that have opted in to be part of the community, enabling brands to filter potential partners based on various criteria such as size, age, breed, and engagement metrics, thus allowing them to launch impactful campaigns within a matter of minutes while forming authentic and enthusiastic collaborations. Brands can choose to either browse and directly book dog influencers or create campaigns that invite influencers to show their interest, all while benefiting from a seamless payment process managed through escrow to ensure that the quality of content meets expectations before it is published. Furthermore, Dogfluence includes a robust content management hub for the organization and downloading of user-generated content, offers real-time analytics to track engagement and return on investment effectively, and utilizes AI-driven tools to facilitate influencer matching, campaign setup, content management, and the creation of influencer briefs. Consequently, Dogfluence not only enhances the marketing strategies of pet brands but also nurtures genuine connections with audiences who share a passion for dogs, ultimately creating a vibrant community for both brands and dog enthusiasts. The platform's user-friendly interface and comprehensive features make it an indispensable tool for any pet brand looking to thrive in the digital landscape.
Integrations Supported
Facebook
Instagram
TikTok
YouTube
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$59 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Inmar Intelligence
Date Founded
1980
Company Location
United States
Company Website
www.inmar.com/solutions/retail-cloud/brand/influencer-solutions
Company Facts
Organization Name
Dogfluence
Company Location
United States
Company Website
dogfluence.com
Categories and Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Categories and Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring