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What is Kantar Sales Performance Platform?
The Sales Performance Platform enhances key commercial operations by delivering tailored solutions for automation. Utilize our Category Management tool to engage your customers and achieve exceptional sales results. Improve your return on investment through the Trade Promotion Management and Optimization solution, which is designed to maximize profitability. Our Retail Execution tool also increases operational effectiveness while providing a clear direction for success. By employing our Category Management solution, you can effectively engage your shoppers and realize impressive sales achievements. The Trade Promotion Management and Optimization solution guarantees a better ROI, and our Retail Execution tool enhances field productivity. Ultimately, the Sales Performance Platform empowers consumer goods companies in their pursuit of commercial excellence by providing superior, cloud-based solutions that proficiently manage critical sales operations and propel growth initiatives. This holistic approach not only refines sales tactics but also nurtures long-term business development in a competitive landscape, ensuring that companies are well-equipped to adapt and thrive.
What is Capella?
Capella is an AI-powered platform designed for category management and digital procurement strategies, guiding users through a well-regarded 5i Category Management framework to create innovative, data-driven approaches for spending categories that vary in complexity. By merging advanced algorithmic capabilities with a structured, incremental process, teams can set strategic goals such as cost reduction, sustainability enhancement, innovation promotion, and risk mitigation while engaging in real-time collaboration across different departments and tracking the progress and benefits of their strategies against predetermined metrics. The platform also allows for the integration of diverse viewpoints and stakeholder input into a coherent final result. For those unfamiliar with category management, Capella offers a guided mode that recommends subsequent steps and decisions, while experienced managers can take advantage of an advanced practitioner mode that provides them with the freedom to customize their strategy formulation. Moreover, governance dashboards built into the platform ensure transparency regarding progress and outcomes, and its integration features facilitate seamless connections with both internal and external data sources, maximizing the utilization of all pertinent information. Additionally, Capella's user-friendly interface fosters collaboration among teams, ultimately equipping organizations to make informed, data-supported decisions that resonate with their overarching strategic objectives. This comprehensive approach enhances the decision-making process and contributes to a more efficient procurement strategy overall.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Kantar Retail
Date Founded
1992
Company Location
United Kingdom
Company Website
www.kantar.com/expertise/consumer-shopper-retail/sales-performance-platform
Company Facts
Organization Name
Capella
Date Founded
2003
Company Location
United Kingdom
Company Website
capellacategorystrategy.com
Categories and Features
Trade Promotion Management
Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management