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What is Lantern?

Lantern serves as an innovative revenue platform powered by AI, specifically designed to aid sales and marketing teams in expediting and improving their deal-closing efforts by integrating customer, prospect, and intent data into a unified framework. It includes features such as Champion Chaser, which enhances the sales pipeline by identifying valuable signals from existing customers, and Buyer Persona Tracker, which detects the emergence of new buyers within a target account and automatically populates their details. The platform boasts a Workflow Engine that effortlessly integrates with over 50 applications, automating updates based on customer activities like job changes and call insights, thereby empowering teams to proactively identify engagement opportunities. By consolidating multiple data sources, Lantern provides teams with AI-driven insights, refines sales tools, and fosters significant growth. Additionally, it is designed to meet SOC II security standards and allows for swift deployment with a variety of integrations, making it an excellent option for organizations aiming to boost their sales performance. The user-friendly interface, coupled with extensive support, ensures that teams can fully leverage the platform’s features with minimal disruption, further enhancing their operational efficiency. Ultimately, Lantern stands out as a comprehensive solution for organizations striving for a competitive edge in their sales strategies.

What is Buyer Discovery?

Expand your outreach approach to effectively identify, engage, and convert potential customers into highly qualified leads by leveraging traffic analytics. It's essential to pinpoint those prospects who are ready for sales and actively in search of your products. The Buyer Discovery platform taps into the vast network of Gartner Digital Markets, which attracts an impressive 9 million software buyers monthly, helping you discover new marketing and sales avenues. Amplify your sales and marketing efforts with targeted lists of software buyers actively seeking offerings similar to yours. By utilizing the Buyer Discovery API, you can enhance your sales prospecting with remarkable accuracy. You will have daily access to download current buyer intent data, enabling more informed decision-making. Furthermore, utilize visual analysis tools for insightful exploration and receive custom data outputs designed to meet your specific requirements. This thorough strategy will not only optimize your prospecting activities but will also significantly improve your conversion rates, leading to greater overall success in your sales endeavors. By implementing these techniques, you position your business for sustained growth and heightened market relevance.

Media

Media

Integrations Supported

HubSpot CRM
Salesforce
3D Cloud
Amplitude
Gmail
HubSpot Customer Platform
Imperva DDoS Protection
Imperva WAF
Jira
Microsoft 365
Microsoft Power Platform
Mixpanel
Outreach
Pendo
Planhat
QuickBooks Online
Slack
Xero
Zendesk
ZoomInfo

Integrations Supported

HubSpot CRM
Salesforce
3D Cloud
Amplitude
Gmail
HubSpot Customer Platform
Imperva DDoS Protection
Imperva WAF
Jira
Microsoft 365
Microsoft Power Platform
Mixpanel
Outreach
Pendo
Planhat
QuickBooks Online
Slack
Xero
Zendesk
ZoomInfo

API Availability

Has API

API Availability

Has API

Pricing Information

$25,000 per year
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lantern

Date Founded

2020

Company Location

United States

Company Website

www.withlantern.com

Company Facts

Organization Name

Gartner Digital Markets

Date Founded

1979

Company Location

United States

Company Website

digital-markets.gartner.com/buyer-discovery

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

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