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What is Later Influence?

Later Influence provides a wide array of solutions designed to streamline relationship management, automate workflows, and assess the impact of integrated marketing initiatives across influencer, advocacy, referral, and loyalty strategies, thereby supporting various marketing functions and interactions. Our innovative approach to influencer marketing facilitates the involvement of different types of influencers throughout the customer journey. By collaborating with both Macro- and Micro-Influencers, we create genuine content such as social media updates, blog posts, images, voiceovers, and videos. We also enable Micro-Influencers, Advocates, and Referrers to share content and retail sites with their audiences via trackable referral links and promo codes. In addition to this, we invite these influencers to evaluate products or services and gather insightful feedback through surveys aimed at research purposes. Moreover, we motivate Advocates, Referrers, and Loyalists by providing rewards like product samples, discount codes, or loyalty points, based on their content creation and engagement outcomes, which cultivates a strong and mutually advantageous partnership. This all-encompassing model not only boosts brand awareness but also deepens community connections and fosters long-term loyalty among customers. Ultimately, our approach ensures that every interaction with influencers is meaningful and impactful, driving sustained business growth.

What is Hivency?

Hivency is a holistic platform designed to link influencers, consumers, and brands through authentic consumer interactions. By utilizing influencer marketing along with real consumer testimonials, businesses can boost brand visibility, cultivate user-generated content, obtain critical insights, and increase conversion rates. This platform creates a space where consumers and brands come together based on honest feedback. By tapping into the potential of micro-influencers, brand ambassadors, and genuine consumer opinions, you can significantly enhance your product's visibility and strengthen brand recognition. Build a strong brand identity while fostering an active community of followers who are invested in your mission. Our dedication to personalized support guarantees that every partnership with influencers is fruitful. From your first encounter with our platform through to the conclusion of your marketing campaign, you will benefit from the expertise of two dedicated professionals: an Influence Campaign Manager and a Customer Success Manager, who will guide you throughout the entire process of strategy execution. Together, we aim to amplify the effectiveness of your influencer partnerships, ensuring that your brand achieves its full marketing potential. This collaborative approach not only enhances brand credibility but also creates lasting relationships within the community.

Media

Media

Integrations Supported

Later Social
Workers by Delos

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

€15,000 per year

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Later

Date Founded

2014

Company Location

Canada

Company Website

later.com/influencer-marketing-platform/

Company Facts

Organization Name

Hivency

Date Founded

2016

Company Location

France

Company Website

www.hivency.com/en/

Categories and Features

Influencer Marketing

Not specified

Categories and Features

Influencer Marketing

Not specified

Product Review

Not specified

Review Management

Not specified

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