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What is Later Social?

Accelerate your social media goals with Later Social™, a robust platform designed for major social networks. Later offers a complete social marketing solution that simplifies the process of planning, analyzing, and publishing your content with just a few simple clicks, which allows you to dedicate more time to expanding your business. You won’t just receive likes and comments; instead, you’ll access crucial insights about which posts are generating traffic and where your audience engages the most. This platform empowers you to understand what works best for your brand while providing personalized suggestions to refine your social media strategy, making this information vital for your success. You can easily discover content that aligns with your brand, incorporate your unique style, and share seamlessly across your Instagram, Facebook, Twitter, and Pinterest profiles in no time. The introduction of the Auto Publish feature for Instagram carousel posts for Starter plans and above allows you to boost your content production while saving valuable time. Simply schedule your posts and continue with your daily routine. With Later’s powerful tools at your disposal, you can gain a competitive edge and significantly enhance your social media presence. Get ready to transform your strategy and watch your engagement soar as you leverage these innovative capabilities!

What is ContentCal?

ContentCal, part of the Adobe family, streamlines the management of your content marketing and social media strategies, enabling you to focus more on creativity and strategic planning. The platform facilitates synchronization among various teams and channels, improving communication and boosting engagement initiatives. By prioritizing global and regional content visibility, it aids in the successful execution of marketing campaigns. Designed for ease of use, users can master the platform within just 15 minutes, allowing them to create, curate, share, draft, and organize content and campaigns on an international level. It also offers valuable features for comparing and sharing best practices, providing insights into effective strategies and optimal timing for implementation, while delivering comprehensive reporting on post-performance across the organization. Moreover, users can oversee inboxes and monitor mentions and messages across different channels. Founded by a collective of agency marketers, ContentCal originated from the need for simple yet sophisticated tools to create and distribute content, as well as to facilitate seamless sharing for client feedback and approval. This collaborative approach not only fosters teamwork but also significantly boosts the efficiency of the entire content creation workflow, ultimately contributing to more successful marketing outcomes.

Media

Media

Integrations Supported

Facebook
Buffer
Desktop.com
Instagram
Later Influence
Link in Bio
Rambox
RiteKit
RiteTag
Shift
Slack
Stackreaction
Wufoo
X (Twitter)
Zapier

Integrations Supported

Facebook
Buffer
Desktop.com
Instagram
Later Influence
Link in Bio
Rambox
RiteKit
RiteTag
Shift
Slack
Stackreaction
Wufoo
X (Twitter)
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$19 per month
Free Trial Offered?
Free Version

Pricing Information

$9.00/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Later

Date Founded

2014

Company Location

Canada

Company Website

later.com

Company Facts

Organization Name

Content Calendr

Date Founded

2017

Company Location

United Kingdom

Company Website

www.contentcal.io

Categories and Features

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Categories and Features

Content Management

Audio Content
Customizable Templates
Document Indexing
E-forms
Full Text Search
Image Editor
SEO Management
Text Editor
Version Control
Video Content
Website Management

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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