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What is Lessie AI?

Lessie serves as a cutting-edge influencer marketing platform that harnesses the power of AI to simplify the tasks of identifying, contacting, and negotiating with over 500 suitable influencers across TikTok, YouTube, and Instagram in under thirty seconds, using targeted audience and niche filters for accuracy. It improves the outreach process by sending hyper-personalized bulk emails that feature dynamic fields, intelligent send-time suggestions, and built-in tracking for responses. Furthermore, its sophisticated pricing engine leverages actual performance metrics and past deal data to recommend the best offers and enable automatic negotiations while adhering to budget parameters, ensuring transparent negotiation strategies and counteroffer possibilities aimed at boosting return on investment. By overseeing the entire campaign process, from initial setup to outreach expansion and contract management, Lessie reduces setup times by over 80% and cuts down on manual outreach efforts by the same margin, resulting in an impressive 3.6 times increase in ROI from influencer partnerships. This all-encompassing method not only conserves valuable time but also significantly enhances the efficacy of influencer marketing efforts for brands striving to amplify their reach and results. Ultimately, Lessie empowers brands to focus on their core activities while it handles the complexities of influencer marketing.

What is IZEA?

IZEA stands out as a trailblazer in marketing technology, providing both software solutions and professional services that enable brands to connect with a diverse range of prominent social influencers and content creators. Widely recognized as a reliable partner for leading industry brands, IZEA is at the cutting edge of the growing Creator Economy, allowing individuals to monetize their creativity and influence. Established in 2006, the company launched the first influencer marketing platform, facilitating almost 4 million transactions between buyers and sellers in the digital market. By partnering with IZEA, major brands and agencies strive to boost their online interaction, broaden their brand messaging, enhance their content creation efforts, and realize significant returns on investment. This forward-thinking company has essentially set the foundation for modern influencer marketing, changing the dynamics of how brands encourage content creation through financial compensation for bloggers and creators. Through this innovative approach, IZEA not only reshaped the interactions between brands and influencers but also significantly impacted the evolution of digital marketing tactics, highlighting the importance of collaboration in reaching target audiences effectively. The company continues to adapt and grow as the digital landscape evolves, ensuring that brands remain relevant in an ever-changing environment.

Media

Media

Integrations Supported

Firecrawl
GitHub
Google
Instagram
LinkedIn
TikTok
X (Twitter)
YouTube

Integrations Supported

Firecrawl
GitHub
Google
Instagram
LinkedIn
TikTok
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

$39.9/month/user
Free Trial Offered?
Free Version

Pricing Information

$149 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lessie AI

Date Founded

2025

Company Location

Singapore

Company Website

lessie.ai/

Company Facts

Organization Name

IZEA

Date Founded

2006

Company Location

United States

Company Website

izea.com

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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