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What is Lessie AI?

Lessie serves as a cutting-edge influencer marketing platform that harnesses the power of AI to simplify the tasks of identifying, contacting, and negotiating with over 500 suitable influencers across TikTok, YouTube, and Instagram in under thirty seconds, using targeted audience and niche filters for accuracy. It improves the outreach process by sending hyper-personalized bulk emails that feature dynamic fields, intelligent send-time suggestions, and built-in tracking for responses. Furthermore, its sophisticated pricing engine leverages actual performance metrics and past deal data to recommend the best offers and enable automatic negotiations while adhering to budget parameters, ensuring transparent negotiation strategies and counteroffer possibilities aimed at boosting return on investment. By overseeing the entire campaign process, from initial setup to outreach expansion and contract management, Lessie reduces setup times by over 80% and cuts down on manual outreach efforts by the same margin, resulting in an impressive 3.6 times increase in ROI from influencer partnerships. This all-encompassing method not only conserves valuable time but also significantly enhances the efficacy of influencer marketing efforts for brands striving to amplify their reach and results. Ultimately, Lessie empowers brands to focus on their core activities while it handles the complexities of influencer marketing.

What is Lefty?

Lefty stands out as a leading platform designed for influencer marketing, specifically aimed at distinguished lifestyle brands, providing brands and agencies with the tools needed to efficiently manage impactful influencer campaigns. It features comprehensive resources for talent discovery and qualification, relationship management, campaign reporting automation, performance measurement, and competitive landscape analysis. Users have the capability to search for influencers using specific keywords and apply filters based on factors like demographics, location, and personal interests. Furthermore, the platform allows users to rank their search results by metrics such as audience size, engagement rates, and overall relevance. Influencer evaluation includes considerations of fake follower ratios, audience demographics, and engagement metrics. In addition, Lefty aids brands in pinpointing influencers who share similarities with their existing brand ambassadors, thereby improving their marketing strategies and outreach efforts. With its data-driven approach, brands are empowered to make strategic decisions that enhance the effectiveness of their influencer partnerships, ultimately leading to more successful campaigns. This dedication to streamlined processes and insightful analytics positions Lefty as a vital resource in the ever-evolving landscape of influencer marketing.

Media

Media

Integrations Supported

Firecrawl
GitHub
Google
Instagram
LinkedIn
TikTok
X (Twitter)
YouTube

Integrations Supported

Firecrawl
GitHub
Google
Instagram
LinkedIn
TikTok
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

$39.9/month/user
Free Trial Offered?
Free Version

Pricing Information

$590 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lessie AI

Date Founded

2025

Company Location

Singapore

Company Website

lessie.ai/

Company Facts

Organization Name

Lefty

Date Founded

2015

Company Location

France

Company Website

lefty.io

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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