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What is Lightcast?

Create, manage, and improve exceptional applications designed for television, mobile devices, and online platforms, all while ensuring your distinct branding remains consistent across major app stores and channels. You will possess full authority over your video, audio, and live-stream content, delivered in a completely white-labeled manner, allowing you to retain exclusive control over monetization. Utilizing the Lightcast Media Cloud management system, you can oversee every detail, including graphics, images, libraries, streams, metadata, gallery displays, and navigation layouts. Enhance your streaming revenue by exploring diverse options such as subscription models, pay-per-view events, advertising, fundraising initiatives, product sales, and sponsorship deals available across a variety of platforms and devices. Furthermore, you can generate and manage a wide range of assets, including video and audio content, gallery images, archives, navigation systems, channels, live events, series, categories, watermarks, linear streams, broadcast schedules, ad campaigns, live recordings, social media outreach, podcast automation, and a comprehensive suite of automated workflows designed for your media distribution requirements. With these robust tools at your command, your potential for expanding and engaging with audiences in your media ventures is nearly infinite, opening doors to innovative strategies and fresh opportunities.

What is BTS Enterprise?

ENTERPRISE is a flexible software platform designed specifically for broadcasters who require a comprehensive business tool that can be tailored to accommodate various operational workflows. This solution addresses a wide range of broadcasting requirements, including all essential modules and features necessary for proficiently managing Channel Management and Ad-Sales activities. With its modular architecture, users can select only the components that are critical to their specific needs. The system employs a framework of program license regulations to facilitate the creation of on-demand (VOD) schedules and is capable of generating 'catch-up' schedules by linking seamlessly to linear scheduling systems. It oversees an entire range of functions, from strategic long-term planning to the formation of transmission playlists. Moreover, the scheduling feature automatically integrates licensing rights and assesses program compatibility, guaranteeing compliance across the board. Additionally, it supports the management of high-level proposals and sales contracts, while also allowing for spot placements based on Ratings (GRP) or through specific spot reservations. This all-encompassing method not only ensures that broadcasters can streamline their operations effectively and efficiently but also empowers them to adapt to the ever-changing landscape of media consumption. By leveraging such a robust system, broadcasters can enhance their productivity and responsiveness to market demands.

Media

Media

Integrations Supported

Boomerang
Facebook
YouTube

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support

Training Options

Online Training

Training Options

Not specified

Company Facts

Organization Name

Lightcast

Date Founded

2010

Company Location

United States

Company Website

www.lightcast.com

Company Facts

Organization Name

Broadcast Traffic Systems

Company Location

United States

Company Website

www.bts.tv/products/enterprise-solution.html

Categories and Features

Live Streaming

Not specified

OTT

Not specified

Video

Not specified

Categories and Features

Video

Analytics

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