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KubitWarehouse-Native Customer Journey Analytics—No Black Boxes. Total Transparency. Kubit is the leading customer journey analytics platform, purpose-built for product, data, and marketing teams that need self-service insights, real-time data visibility, and complete control—without engineering bottlenecks or vendor lock-in. Unlike legacy analytics solutions, Kubit is natively integrated with your cloud data warehouse (Snowflake, BigQuery, Databricks), so you can analyze customer behavior and user journeys directly at the source. No data exports. No hidden models. No black-box limitations. With out-of-the-box capabilities for funnel analysis, retention metrics, user pathing, and cohort analysis, Kubit delivers actionable insights across the full customer lifecycle. Layer in real-time anomaly detection and exploratory analytics to move faster, optimize performance, and drive user engagement. Leading brands like Paramount, TelevisaUnivision, and Miro rely on Kubit for its flexibility, enterprise-grade governance, and best-in-class customer support. See why Kubit is redefining customer journey analytics at kubit.ai
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What is Littledata?
Littledata pioneered server-side tracking for Shopify, helping fast-growing DTC brands connect their first-party customer data into the tools they rely on every day. With seamless integrations for Google Analytics 4 (GA4), Google Ads, Meta Ads (Facebook & Instagram), TikTok, Pinterest, and Klaviyo, Littledata makes it easy to link revenue directly to marketing channels.
By fixing broken attribution and data gaps, Littledata ensures brands can confidently measure performance and fuel higher-return campaigns. For Klaviyo users, Littledata identifies opted-in customers across browsing sessions, powering stronger abandoned cart and checkout flows that generate more revenue without adding more emails.
For paid media, Littledata upgrades tracking beyond native apps: enabling Enhanced Conversions in Google Ads, improving Event Match Quality Scores in Meta’s Conversions API, and reducing CAC through better customer matching. Google Analytics users benefit from accurate event data, including checkout steps and recurring subscription orders, ensuring GA4 reports align with Shopify.
Built for data experts but simple enough for marketers, Littledata makes it ridiculously easy to get accurate data. Whether your team needs reliable attribution, higher Klaviyo performance, or a way to unify Shopify with GA4 and ad platforms, Littledata provides the trusted solution to scale with confidence.
What is DataUnlocker?
DataUnlocker is an advanced solution designed to protect your website’s frontend from the technical disruptions caused by browser extensions, network filtering, and privacy tools that frequently block essential analytics and marketing data. As modern web applications depend heavily on third-party analytics platforms for key performance metrics, many businesses face significant data loss—even when operating within GDPR and other regulatory frameworks. DataUnlocker addresses this challenge by introducing a secure JavaScript and network layer that effectively transforms third-party data into first-party data. This approach shields data from interference, guarantees the reliable delivery of all requests, and achieves 100% data accuracy. The platform supports both server-side tagging and client-side analytics tools, seamlessly integrating with major platforms such as Google Analytics, Google Tag Manager, Meta Pixel, Hotjar, and Segment. Acting as a protected proxy, DataUnlocker recovers between 15% to 50% of lost data, resolves attribution discrepancies, and restores comprehensive data integrity. This empowers businesses to make smarter, well-informed decisions backed by complete and accurate data. DataUnlocker ensures compliance without sacrificing insight quality or user privacy, maintaining trust with customers and regulators alike. Its plug-and-play functionality allows quick deployment without disrupting existing analytics setups. Ultimately, DataUnlocker helps companies regain full visibility into their website performance and marketing effectiveness, driving better outcomes.
Integrations Supported
Facebook Ads
Google Analytics
Google Tag Manager
Segment
Bing
Cloudflare Web Analytics
Contentsquare
Fathom Analytics
Heap
LinkedIn Ads
Integrations Supported
Facebook Ads
Google Analytics
Google Tag Manager
Segment
Bing
Cloudflare Web Analytics
Contentsquare
Fathom Analytics
Heap
LinkedIn Ads
API Availability
Has API
API Availability
Has API
Pricing Information
Free
Free Trial Offered?
Free Version
Pricing Information
$10.99/month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Littledata
Date Founded
2014
Company Location
United Kingdom
Company Website
www.littledata.io
Company Facts
Organization Name
DataUnlocker
Date Founded
2021
Company Location
Ukraine
Company Website
www.dataunlocker.com
Categories and Features
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Categories and Features
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking