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What is Lumen?

Lumen combines state-of-the-art eye tracking technology with the largest attention panels available worldwide, along with cutting-edge advertising capabilities. This innovative approach turns the webcam on your phone or computer into a highly advanced eye tracking sensor, enabling Lumen to collect passive eye tracking data efficiently for media valuation and creative evaluations on a vast scale and with remarkable speed. Their predictive models utilize the latest machine learning techniques to evaluate how well advertisements capture attention based on their visibility characteristics. Recently, Lumen's pioneering eye tracking methods received considerable recognition, being celebrated as a standout at a conference organized by the prestigious Institute of Electrical and Electronics Engineers. As a firm focused on attention technology, Lumen excels at helping brands measure, acquire, and enhance the attention garnered by their marketing initiatives, thereby amplifying their effectiveness in a fiercely competitive advertising environment. By seamlessly combining these technologies, Lumen not only boosts the performance of advertisements but also equips brands with the insights needed to make informed, data-driven decisions that can lead to greater success. This holistic approach underscores the importance of attention in the digital age, making Lumen a vital partner for brands seeking to thrive.

What is Gaze Intelligence?

The Gaze Intelligence Team possesses a wealth of knowledge in eye tracking, especially within scientific contexts and among industry experts. Their experience includes notable consulting engagements with SMI Sensomotoric Instruments, a prominent player in the eye tracking arena. Among their offerings, Pupil Invisible is recognized as the most advanced eye tracking glasses currently on the market, featuring cutting-edge Artificial Intelligence that allows for immediate insights without requiring any adjustments or calibrations, thereby operating effortlessly in diverse environments. This product is celebrated as the top-tier VR technology, boasting human-eye resolution, an integrated 100Hz Binocular Eye Tracker, Ultraleap hand tracking capabilities, and broad compatibility with various applications, including those available on SteamVR. In addition, EyeVido sets itself apart as a unique and cost-effective cloud platform specifically designed for efficient testing of web and mobile applications. Moreover, LiveTrack Lightning presents the first budget-friendly 500Hz eye tracking solution aimed at laboratory and research applications, significantly enhancing the resources available to researchers and professionals alike. The introduction of such innovative technologies is revolutionizing the landscape of eye tracking, making it more accessible and effective across multiple sectors. As a result, these advancements are expected to foster greater collaboration and exploration in the field.

Media

Media

Integrations Supported

Business MLM Software
Momentum Telecom
Qualified.io

Integrations Supported

Business MLM Software
Momentum Telecom
Qualified.io

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lumen Research

Date Founded

2013

Company Location

United Kingdom

Company Website

lumen-research.com/our-technology-v2/

Company Facts

Organization Name

Gaze Intelligence

Date Founded

2017

Company Location

France

Company Website

gazeintelligence.com/eye-tracking-solutions

Categories and Features

Categories and Features

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