Luz vs. Line Item

Triple Whale brings together all your metrics from various tools and conveniently places them in your hands. We streamline processes, keep you informed, and save you valuable time. By integrating eCommerce and marketing data from your preferred applications, we eliminate the need to toggle between different tabs and platforms. Every piece of data can be monitored, tested, and analyzed, providing a solid foundation for your decisions and making it easier to choose wisely. With the development of AI, we aim to minimize errors and enhance your operations across all tools. You'll quickly discern what's effective and what's not, enabling you to strategize, refine, and drive growth. Gain insights into your customers' spending behaviors and forecast your key D2C metrics with ease. You have the option to send daily, weekly, or monthly reports to your entire team, and you can either use a template or design your own metrics. Curious about how a mere 0.5% increase in your conversion rate could impact your profits? Our calculator leverages your data to provide genuine insights. You have the flexibility to customize your dashboard to suit the unique needs of you and your team, ensuring optimal functionality and usability for everyone involved. Additionally, this unified approach fosters collaboration, allowing all stakeholders to access critical data seamlessly. Moby by Triple Whale is a cutting-edge AI platform that harnesses intelligent AI agents to transform raw marketing data into powerful, actionable insights in seconds. Its suite of AI agents specializes in creative analysis, customer retention, customer acquisition, and website conversion optimization, allowing brands to identify winning patterns and automate routine reporting tasks seamlessly. The platform’s ability to analyze vast amounts of data across multiple marketing touchpoints empowers marketers to allocate budgets effectively and enhance overall campaign performance.

The MikMak’s Where to Buy Shoppable Solutions enables multichannel brands worldwide, across categories including CPG, Grocery, Alcohol, Beauty, Personal Care, Pet Care, Home Care, Consumer Electronics, Home Appliances, Toys, and more, to increase sales and market share while driving profitability and reducing costs. Operating in over 100 countries with 8,000+ media and retailer partners worldwide, MikMak provides brand, retailer, and consumer insights to guide decision-making and drive measurable business results.

Shopify is a leading global commerce platform that empowers millions of merchants—from solo entrepreneurs to major enterprises—to create, customize, and manage seamless online and offline shopping experiences. It offers a wide range of features including an intuitive website and online store builder, mobile apps for managing sales on the go, and multi-channel selling across websites, social media, marketplaces, wholesale, and physical retail locations. Shopify simplifies payment acceptance through its optimized, secure checkout, trusted by over 150 million high-intent shoppers worldwide. The platform includes marketing tools such as social integrations, customer chat, email campaigns, and advanced analytics to help businesses attract and retain customers. Shopify’s extensive app store features more than 13,000 third-party apps, enabling merchants to add specialized functionalities effortlessly. Developers have access to powerful APIs and frameworks like Hydrogen for building custom storefronts and experiences. Shopify’s infrastructure is designed for speed and reliability, with 50-millisecond latency to shoppers globally, ensuring exceptional performance even during peak demand. The platform continuously evolves with biannual Shopify Editions delivering hundreds of new features and upgrades. Shopify Capital offers financing to help merchants scale inventory and marketing efforts without equity loss. Ultimately, Shopify provides an end-to-end commerce solution that supports businesses at every stage of growth with innovation, flexibility, and global reach.

Advantage is an advanced subscription management platform that provides you with the ability to order products and services with complete flexibility. This level of adaptability enables you to operate your business in a manner that suits your specific needs and objectives. To stay competitive in a landscape where consumers are increasingly leaning towards subscription and membership models, it is essential to have a responsive order-to-cash solution. By utilizing such a system, you can ensure your business remains agile and meets the evolving demands of the market.

Craft messages that captivate your customers and prompt them to take action. Attentive's AI-driven SMS and Email solution empowers retailers and e-commerce entrepreneurs to effectively engage their audience, generating billions in revenue. Our platform is designed to enhance your marketing strategy by enabling you to pinpoint the right audience, assess key performance indicators, and refine your overall marketing efforts. With over 100 adaptable integrations, you can effortlessly connect with the rest of your marketing ecosystem. We collaborate with top-tier companies in sectors such as retail and e-commerce, food and beverages, as well as media and entertainment. Attentive's AI-enhanced SMS and Email platform can potentially double your return on investment within just a few months. Don't miss the opportunity to discover more about our 30-day free trial, which allows you to experience the benefits firsthand.

Convesio is an all-in-one hosting and payment solution built to help ecommerce and WordPress businesses grow with speed, stability, and confidence. Unlike traditional hosts, Convesio combines enterprise-grade managed hosting with ConvesioPay — a fully integrated payment processing system designed to simplify how online stores handle transactions. The result is faster checkout performance, fewer integration headaches, and complete visibility into revenue — all from one dashboard. Backed by scalable container technology, PCI-compliant infrastructure, and 24/7 expert support, Convesio empowers WooCommerce merchants to focus on growth instead of maintenance. Why Choose Convesio: Integrated payment processing with ConvesioPay Fast, reliable, and scalable hosting built for WooCommerce PCI-compliant and security-focused by design One platform for hosting, payments, and performance insights 24/7 expert support from ecommerce specialists

Evertune is the Generative Engine Optimization (GEO) platform that helps brands improve visibility in AI search across ChatGPT, AI Overview, AI Mode, Gemini, Claude, Perplexity, Meta, DeepSeek and Copilot. We're building the first marketing platform for AI search as a channel. We show enterprise brands exactly where they stand when customers discover them through AI — then give them the precise playbook to show up stronger. This is Generative Engine Optimization, also known as AI SEO. Why Leading Enterprise Marketers Choose Evertune: Data Science at Scale: : We prompt across every major LLM at volumes that capture response variations and ensure statistical significance for comprehensive brand monitoring and competitive intelligence. Actionable Strategy, Not Just Dashboards: We decode exactly what gets brands mentioned more and ranked higher, then deliver the specific content, messaging and distribution moves that improve your position. Dedicated Customer Success: Our team provides hands-on training and strategic guidance to help you execute on insights and improve your AI search visibility. Purpose-Built for AI as a Channel: Evertune was founded in 2024 specifically for how LLMs select and rank brands. While others retrofit SEO tools, we're architecting the infrastructure for where marketing is going: AI search with organic visibility today, paid placements and agentic commerce tomorrow. Proven Leadership: Our founders helped build The Trade Desk and pioneered data-driven digital advertising. We've shepherded an entire industry through transformation before and have seen early adopters grab the competitive advantage. Our investors, including data scientists from OpenAI and Meta, back our vision because they see where this channel is heading.

Bravo Store Systems — The All-in-One Firearms POS for Retail, Ranges, and eCommerce Bravo Store Systems provides a complete, audit-ready POS that unites firearm retail, range operations, compliance, and online sales in one platform. Trusted by more than 1,200+ FFLs nationwide, Bravo helps gun stores and ranges work faster, stay compliant, and grow across every channel. Unlike systems that piece together multiple vendors, Bravo’s connected design handles every aspect of operations—sales, transfers, ATF compliance, range scheduling, and eCommerce—with total accuracy and real-time visibility. Every 4473 is validated at entry, A&D bound book updates instantly, and audit exports are ready in clicks, keeping you inspection-ready 24/7. What sets Bravo apart: • Compliance Confidence: e4473 with digital retention to spec, automatic Form 3310.4 detection, and 8300 cash triggers built in. • Integrated eCommerce: Publish your inventory directly to UsedGuns.com and Guns.com with one click. Listings stay in sync automatically—prices, photos, serials, and availability—driving online visibility without sacrificing in-store traffic. • Distributor Integrations: RSR, Davidson’s, Lipsey’s, and Sports South catalogs tie directly into purchasing and replenishment. • Range Management: Handle waivers, lane assignments, memberships, and classes from one intuitive dashboard. • Operational ROI: Task Manager replaces report-chasing with role-based prompts, saving up to 15–20 hours per week. With Bravo, every transaction, form, and listing works together—no duplicate data entry, no bolt-ons, no lost hours. From the counter to the range to your online store, Bravo automates the complex so you can focus on customers, safety, and growth. Bravo Store Systems — Audit-Ready Firearms POS with Built-In eCommerce.

Ensuring the integrity of Big Data Quality is crucial for maintaining data that is secure, precise, and comprehensive. As data transitions across various IT infrastructures or is housed within Data Lakes, it faces significant challenges in reliability. The primary Big Data issues include: (i) Unidentified inaccuracies in the incoming data, (ii) the desynchronization of multiple data sources over time, (iii) unanticipated structural changes to data in downstream operations, and (iv) the complications arising from diverse IT platforms like Hadoop, Data Warehouses, and Cloud systems. When data shifts between these systems, such as moving from a Data Warehouse to a Hadoop ecosystem, NoSQL database, or Cloud services, it can encounter unforeseen problems. Additionally, data may fluctuate unexpectedly due to ineffective processes, haphazard data governance, poor storage solutions, and a lack of oversight regarding certain data sources, particularly those from external vendors. To address these challenges, DataBuck serves as an autonomous, self-learning validation and data matching tool specifically designed for Big Data Quality. By utilizing advanced algorithms, DataBuck enhances the verification process, ensuring a higher level of data trustworthiness and reliability throughout its lifecycle.

netTerrain offers a dynamic and automated platform for visual diagramming and reporting, providing comprehensive representations of your IT infrastructure, including data centers, networks, fiber, and cloud systems. By substituting disjointed documentation with coherent, interactive maps and reports, netTerrain aids in cutting expenses, accelerating troubleshooting processes, preventing system downtime, and reducing the need for field visits. Users can access both broad overviews and detailed analytics on various aspects such as capacity, power management, security updates, work orders, and beyond. Moreover, netTerrain empowers organizations to visualize their IT landscape effectively, facilitating informed decision-making for every business scenario encountered. This level of insight ensures that teams are well-equipped to address challenges and optimize their operations continuously.