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What is M360?

M360 serves as a comprehensive marketing solution for shopping centers, enhancing the execution of multichannel marketing strategies. It enables the delivery of tailored messages to customers at critical moments while offering straightforward reporting on key performance indicators. With M360, shopping centers can develop in-depth shopper profiles, oversee off-property and location-based text messaging, and establish automated messaging workflows, all within a single platform. By consolidating email and SMS marketing efforts, businesses can save valuable time and resources. This integrated approach fosters impressive growth in customer databases. Additionally, it empowers centers to connect with key tenants and boost sales by engaging shoppers while they are on-site, ensuring messages are received when shoppers are most receptive. Automated messages, triggered by shopper interactions, can be sent effortlessly, creating more touchpoints and enriching the personalized experiences that enhance shopper involvement. Ultimately, M360 equips shopping centers to effectively engage with their audience and drive meaningful results.

What is Cognilyze?

Cognilyze was founded on the principle that true personalization involves more than just gathering data or insights commonly associated with personal shopping; it is fundamentally about grasping the deeper motivations that drive consumer behavior. While many retailers can track what items consumers buy, Cognilyze takes a more comprehensive approach by exploring the reasons behind those purchases. By merging psychology with advanced technology, we develop individualized "psychological profiles" for each shopper, which greatly enhances their experience through various channels during their shopping journey. This process starts with "search pages" that intuitively understand the shopper's motivations, enabling personalized recommendations that include new, niche, and cross-category products. Furthermore, we enrich sites with tailored content and employ remarketing and retargeting strategies using customized emails and push notifications aligned with each shopper's psychological profile. Our "Discovery Pages" ultimately surprise and delight shoppers by showcasing unique products that connect with their deeper desires and aspirations, leading to a more fulfilling shopping experience. By prioritizing the emotional dimensions of shopping, we strive to create a bond that extends well beyond simple transactions, fostering lasting customer loyalty. This innovative approach not only transforms the shopping experience but also sets a new standard in the retail industry.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pocketstop

Date Founded

2006

Company Location

United States

Company Website

pocketstop.com/products/m360/

Company Facts

Organization Name

Cognilyze

Company Location

Israel

Company Website

cognilyze.com/about/

Categories and Features

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Categories and Features

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

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