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What is MFour?

Select the perfect sample from an astonishing 10 million consumer pathways tracked daily, which enables you to monitor immediate actions like people visiting Nike stores in New York, ordering from DoorDash before 2:00 p.m., shopping at Walmart over the coming three months, owning iPhones with Verizon, and engaging with both Amazon and Target applications. Traditional market research panels frequently encounter issues with inauthenticity, which is entirely unacceptable; thus, we prioritize the integrity of each participant by utilizing a first-party panel, implementing behavioral validation, enforcing a one-account-per-device policy, and confirming consumer information at registration. Our dedication to swift research is evident, as we achieve an impressive 50% response rate and can provide results within a mere 24 hours. Participants in our panel receive cash compensation and are enthusiastic about joining, which guarantees high levels of engagement. We believe that quality should never be overlooked, and with the most extensive and reputable panel in the country, we proudly represent diverse groups including Millennials, Hispanics, and African Americans. You can trust that we are equipped to fulfill your research requirements seamlessly, providing you with confidence in our methodologies and the valuable insights we deliver. Additionally, we continuously strive to enhance our processes to better serve you and adapt to changing market demands.

What is GetWhy?

GetWhy stands out as a groundbreaking platform that harnesses the power of generative AI to convert research questions into actionable qualitative insights, delivering results on par with agency standards in just a few hours instead of the typical weeks. By beginning with a simple prompt, GetWhy's AI system designs and launches research projects, recruits participants from a vast global panel, conducts think-aloud interviews, and analyzes responses using transcription, sentiment analysis, and the synthesis of vital insights. The platform draws upon a rich knowledge base of over 250,000 qualitative sessions, allowing it to swiftly uncover quotes, trends, and themes with exceptional detail. This innovative tool enables teams to respond quickly, foster deep empathy, and execute strategies accurately across a variety of sectors, including research, concept development, messaging, and customer experience projects, thereby transforming insights into organized and scalable decision-making processes. Through the optimization of the research workflow, GetWhy significantly boosts organizations' capacity to swiftly adapt to evolving market needs, ensuring they remain competitive in a fast-paced environment. Moreover, the platform's ability to provide high-quality insights at an unprecedented speed positions it as a vital resource for any organization looking to enhance its understanding of consumer behavior.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MFour Mobile Research

Date Founded

2011

Company Location

United States

Company Website

mfour.com

Company Facts

Organization Name

GetWhy

Date Founded

2018

Company Location

Denmark

Company Website

www.getwhy.io

Categories and Features

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Popular Alternatives

Popular Alternatives

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