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Magellan AI functions as an all-encompassing platform geared towards podcast advertising intelligence, streamlining media planning and performance measurement. It features the world's most extensive database of podcast advertising data, which includes over 50,000 podcasts. Advertisers and media buyers from agencies rely on Magellan AI's tools to effectively discover, engage with, and analyze the success of different podcasts, streaming audio, and YouTube videos. Publishers trust Magellan AI to boost ad sales through valuable insights and performance tracking, facilitate content acquisition, and refine ad operations. The platform's dashboard provides crucial metrics from podcast growth initiatives, such as downloads, unique listeners, and conversion rates among listeners. For the first time, podcast marketers can distinguish between first-time and returning listeners thanks to the capabilities of Magellan AI. Additionally, clients receive support from dedicated measurement success managers who assist with setup and resolve any challenges that may occur during the launch of new campaigns. This personalized assistance ensures that users can fully leverage their advertising opportunities and enhance the effectiveness of their campaigns, ultimately driving better results and maximizing return on investment.
What is GoEssential?
Boost the impact of your videos and podcasts across multiple platforms without the need to transfer your content from its existing locations, whether that’s YouTube, Vimeo, or Soundcloud. With features designed to be searchable, filterable, and customizable, you can enhance the user experience of your videos and podcasts, encouraging greater engagement from your audience. This setup allows viewers to navigate directly to key moments, making it easier for them to share their thoughts with others. Additionally, you can automatically generate engaging snippets for social media that relate to your video and podcast content. Simply place the embedding code in your desired location, and you're ready to go! Customize your video library by adjusting the design of both the library and player to fit seamlessly with your website’s look. Your audience will value the full-text search and filter options that simplify the process of finding specific material. Further increase engagement by incorporating chapters for smoother navigation within your videos, while also offering quick access to succinct versions of your most popular segments, ensuring users can absorb information in a manner that best fits their preferences. By doing this, you create a more enriching and interactive experience that keeps audiences coming back for more.
Integrations Supported
YouTube
Adjust
AppsFlyer
Audioboom
Buzzsprout
Castos
Google Tag Manager
Libsyn
MediaMath
Megaphone
Integrations Supported
YouTube
Adjust
AppsFlyer
Audioboom
Buzzsprout
Castos
Google Tag Manager
Libsyn
MediaMath
Megaphone
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Magellan AI
Date Founded
2016
Company Location
United States
Company Website
www.magellan.ai/
Company Facts
Organization Name
GoEssential
Date Founded
2015
Company Location
Germany
Company Website
goessential.com
Categories and Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Podcast
Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support
Categories and Features
Podcast
Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support