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What is Marigold Engage?

Enhance your relationships by implementing cross-channel messaging at every phase of the customer journey. Marigold Engage, formerly known as Selligent, offers a powerful, flexible, and customizable email marketing platform that enables businesses of all sizes to create and execute marketing campaigns, refine audience segments, design personalized offers and communications, optimize marketing strategies, increase conversion rates, and ultimately drive revenue growth. Connect with your customers at the perfect time and place by sending timely, automated, and individualized messages through various channels, including email, SMS, web, and social media. With AI-driven suggestions, you can improve conversions, boost engagement, and foster brand loyalty through machine learning techniques that offer real-time insights based on user behaviors and contextual data. Customize your communications by crafting messages that predict user actions, highlight offers based on previous interactions, and leverage your most valuable asset—your data—to its fullest potential. Moreover, utilizing these insights not only helps in building enduring customer relationships but also supports the long-term growth of your organization. By consistently engaging with customers through relevant and personalized content, you can create a more meaningful connection that translates into lasting loyalty.

What is IC Marketing Automation?

Numerous financial organizations focus on improving the experience for current and potential clients; however, they frequently lack the essential tools and strategies to implement extensive customization effectively. This highlights the importance of investing in a marketing automation solution, especially one designed to meet the unique demands of the banking industry, as it can result in outstanding results. Our platform enables banks to enhance their sales performance and refine their messaging through meticulously targeted micro-segmented campaigns. By shifting from managing multiple campaigns to a streamlined system that automates repetitive tasks, teams can allocate more time to developing enticing offers and engaging in substantial conversations with their customers. This all-encompassing management process encompasses everything from lead generation to transforming prospects into loyal customers while utilizing automated campaign and message prioritization driven by machine learning algorithms. Moreover, our system facilitates dynamic content personalization that uses customer data and customized offers, ensuring that communication remains relevant and impactful, which ultimately strengthens customer relationships. In an ever-evolving financial landscape, adopting such innovative solutions is imperative for institutions aiming to stay competitive and responsive to their clients’ needs.

Media

Media

Integrations Supported

3radical Voco
Acquia CDP
Attentive
Blotout
BlueConic
Cendyn CMS
Cendyn Revintel
Convertr
Cyclr
Lytics
Meltano
Mitto SMS
Singer
Tatango
Viewed
ViralSweep
Zephr
smsmode

Integrations Supported

3radical Voco
Acquia CDP
Attentive
Blotout
BlueConic
Cendyn CMS
Cendyn Revintel
Convertr
Cyclr
Lytics
Meltano
Mitto SMS
Singer
Tatango
Viewed
ViralSweep
Zephr
smsmode

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

meetmarigold.com/solution/marigold-engage/

Company Facts

Organization Name

Infocorp Group

Date Founded

1994

Company Location

Uruguay

Company Website

infocorpgroup.com/en/ic-marketing-automation-en/

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Banking

ATM Management
Compliance Tracking
Corporate Banking
Credit Card Management
Credit Union
Investment Banking
Multi-Branch
Online Banking
Private Banking
Retail Banking
Risk Management
Securities Management
Transaction Monitoring

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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