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What is MarketSmart?

Establishing connections with enthusiastic, affluent, and charitable donor prospects is essential. You may have conducted thorough research on potential donors, screened for wealth, and reviewed their giving patterns. While you might possess some useful data, what is truly crucial are the interactions—genuine dialogues and relationships with well-qualified donors. Our Engagement Fundraising platform, combining software and service, empowers fundraisers to secure meetings with the most dedicated and affluent supporters at optimal moments when they seek deeper meaning through their contributions. The Engagement Fundraising process is designed to be enjoyable for both you and your supporters, as it emphasizes a donor-centric approach that utilizes technology to facilitate relationship-building in a cost-effective manner, fostering connections with less pressure and more joy. Ultimately, this innovative strategy not only enhances fundraising outcomes but also enriches the overall experience for everyone involved.

What is Blackbaud ResearchPoint?

Develop a thorough insight into the capabilities, enthusiasm, and driving forces behind each donor's willingness to give, which will allow you to boost financial resources and identify the most suitable participants for different campaigns or projects. Employ our WealthPoint screening tool to explore a diverse range of publicly accessible wealth metrics for every potential contributor, such as their property assets, equity in publicly traded firms, charitable donations, and affiliations with nonprofit entities. Classify your supporters by their motivations and tailor your outreach tactics using Affluence Insight, our distinctive donor persona segmentation tool that incorporates expected wealth traits. Harness ProspectPoint's predictive analytics, enhanced by our significant expertise in modeling, to discover the most promising supporters for your targeted initiatives. Utilize Blackbaud Giving Search to access the largest collection of philanthropic contributions, allowing you to examine the giving patterns of other organizations. ResearchPoint simplifies the research process, enabling your team to effectively evaluate and apply the available information. Furthermore, implement workflows designed specifically for nonprofit prospect researchers to optimize your strategies for identifying prospective benefactors. This integrated methodology guarantees a comprehensive approach to fostering connections with donors and ensuring sustainable support for your causes. By understanding the nuances of donor behavior, your organization can create more meaningful and impactful relationships.

Media

Media

Integrations Supported

NationBuilder

Integrations Supported

NationBuilder

API Availability

Has API

API Availability

Has API

Pricing Information

$240.00/year
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MarketSmart

Date Founded

2008

Company Location

United States

Company Website

imarketsmart.com

Company Facts

Organization Name

Blackbaud

Date Founded

1981

Company Location

United States

Company Website

www.blackbaud.com/products/blackbaud-researchpoint

Categories and Features

Fundraising

Alumni Management
Auction Management
CRM
Campaign Management
Contribution Tracking
Donor Management
Event Management
Gift Matching Management
Grant Management
Membership Management
Mobile Giving
Payment Processing
Pledge Management
Prospect Management
Raffles / Lotteries
Recurring Giving
Volunteer Management

Nonprofit

Accounting
Committee Management
Donor Management
Dues Management
Event Management
Fundraising Management
Member Database
Membership Management
Social Media Management
Volunteer Management

Categories and Features

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