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What is Marsello?

Marsello is tailored for retailers operating across multiple channels. By integrating data-driven automation with email, SMS, and loyalty initiatives, it enables effective and focused marketing outcomes. Retailers utilizing Marsello typically see an impressive return on investment of 45 times. The platform is seamlessly connected to your Point of Sale and eCommerce systems, analyzing customer interactions both in-store and online to provide timely, targeted marketing efforts that yield measurable results. Functioning as a comprehensive marketing solution, Marsello gathers customer information from both physical and digital platforms, encourages repeat visits, and fosters ongoing engagement. With Marsello, businesses can craft a cohesive customer experience that enhances loyalty and increases spending. It removes uncertainties from marketing strategies by offering expertly designed email templates and loyalty programs. These resources and automated triggers are instrumental in ensuring that your marketing efforts reach the right audience precisely when they need it. Furthermore, Marsello empowers retailers to adapt their strategies based on real-time data, ensuring ongoing relevance in a competitive marketplace.

What is Blue Pure Loyalty?

Blue Pure Loyalty® leads the way in the Loyalty Marketing Technology sector by developing innovative Loyalty and Incentive Programs that cater to a diverse array of stakeholders, including end consumers, businesses, employees, sports enthusiasts, and sales channels, all designed to enhance behavior and boost profitability, sales, and overall satisfaction with our clients' brands, products, and services. We pride ourselves on our holistic approach, which includes the design, development, management, and ongoing enhancement of the administrative elements of these programs. Our solutions are meticulously tailored to address the specific needs of our clients and their target demographics, guided by a Customer-Centric philosophy that maximizes both appeal and financial success. By employing Data-Driven Strategies, we perform extensive data analysis from the Loyalty and Incentive Programs, using advanced statistical models and Data Science to further elevate our clients' profitability. Our dedication to relentless improvement makes us a trusted partner in driving our clients toward enduring success in a competitive market. With an emphasis on adaptability and innovation, we ensure that our programs evolve alongside market trends and consumer preferences.

Media

Media

Integrations Supported

BigCommerce
Cin7 Inventory Management
Klaviyo
Lightspeed Retail
Loop Subscriptions
Mobinyze
Shopify
ShoppinPal

Integrations Supported

BigCommerce
Cin7 Inventory Management
Klaviyo
Lightspeed Retail
Loop Subscriptions
Mobinyze
Shopify
ShoppinPal

API Availability

Has API

API Availability

Has API

Pricing Information

$49 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marsello

Date Founded

2013

Company Location

New Zealand

Company Website

www.marsello.com

Company Facts

Organization Name

Blue Pure Loyalty

Date Founded

2005

Company Location

Mexico

Company Website

www.bluepureloyalty.com/index.html

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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