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What is Mastercard SpendingPulse?

SpendingPulse Next Generation is now available across ten diverse sectors, including restaurants, hotels, and general retail. It provides an in-depth analysis of spending at both the county and Designated Market Area (DMA) levels, facilitating comparisons between physical and online transactions. By utilizing SpendingPulse Next Generation, businesses can gain insights into their performance in relation to key industry sectors, adapt to changes in consumer purchasing trends at specific geographic locations, and capitalize on transitions in consumer spending habits. Backed by a skilled team of economists, Mastercard SpendingPulse offers invaluable market intelligence derived from national retail sales encompassing all forms of payment. The insights generated from SpendingPulse draw from aggregated sales data within the Mastercard payments framework, complemented by survey-based estimates for additional payment methods such as cash and checks, thus providing a thorough analysis of consumer spending behavior. This comprehensive examination equips businesses with the tools necessary to refine their strategies and enhance their competitive positioning in an ever-evolving market landscape. Ultimately, leveraging these insights can lead to more informed decision-making and greater success in navigating market dynamics.

What is AcuitySpark?

It offers profound and practical insights into consumer behavior, preferences, and interactions through various channels. This empowers companies to synchronize marketing and sales efforts with customer expectations, ensure uniform customer experiences grounded in detailed understanding, provide timely and responsive products and services, and refine business operations by bridging the divide between insights and practical implementation. Additionally, machine learning techniques are employed to forecast customer churn, while segmentation analysis categorizes customers based on their recency, frequency, monetary value, and visit patterns. Businesses can also adjust safety stock levels to mitigate the risks associated with overstocking, ultimately enhancing inventory management strategies. By leveraging these insights, companies can drive more effective decision-making and foster stronger customer relationships.

Media

Media

Integrations Supported

Bazaarvoice
Dynamics 365 Commerce
GP Solutions
Google Analytics
KWI Unified Commerce Platform
Magento
Microsoft Dynamics 365 Finance
PulzePay
Salesforce Commerce Cloud
Shopify

Integrations Supported

Bazaarvoice
Dynamics 365 Commerce
GP Solutions
Google Analytics
KWI Unified Commerce Platform
Magento
Microsoft Dynamics 365 Finance
PulzePay
Salesforce Commerce Cloud
Shopify

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mastercard Data & Services

Date Founded

1966

Company Location

United States

Company Website

www.mastercardservices.com/en/solutions/mastercard-spendingpulse

Company Facts

Organization Name

Visionet

Date Founded

1995

Company Location

United States

Company Website

www.visionet.com

Categories and Features

Categories and Features

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