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What is Matchbook?

Matchbook is a cutting-edge platform for identity enhancement that caters to advertisers and marketers, allowing them to merge first-party data with up-to-date digital signals to broaden their reach across a variety of devices, refine retargeting strategies, and improve the precision of online and offline attribution. By utilizing extensive aggregated data obtained from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it constructs detailed identifier databases that link physical locations to digital identifiers, while also incorporating additional spatial elements like postal codes and geohashes. This robust tool can be applied in numerous ways, such as facilitating targeted advertising on connected TV (CTV/OTT), enabling efficient cross-software targeting and retargeting, implementing account-based marketing tactics, assessing campaign performance, enhancing identity graphs, and expanding audience reach beyond the limitations of first-party data. Additionally, Matchbook provides customizable matching criteria and historical context features, allowing clients to tailor and optimize their outcomes in alignment with specific strategies and objectives. Consequently, advertisers are better positioned to develop a unified and impactful marketing strategy across diverse channels, ensuring that their campaigns resonate more effectively with their intended audiences. Ultimately, this platform not only streamlines the marketing process but also drives measurable results.

What is Common Room?

Common Room is an AI-powered go-to-market and revenue intelligence platform developed to help organizations identify potential buyers, consolidate customer information, and automate sales and marketing workflows. The software combines buyer intelligence, contact enrichment, intent signal monitoring, AI agents, and revenue operations tools within a unified environment. Its Context360 technology consolidates first-party data from CRM systems, product usage, website activity, marketing interactions, and customer engagement platforms into continuously updated buyer profiles. Person360 uses identity resolution and waterfall enrichment to connect anonymous or fragmented signals with professional contacts and business accounts. The platform provides access to a directory of more than 400 million professional contacts to support prospect discovery, account research, and contact database enrichment. Buying signal monitoring identifies relevant activities such as website visits, product adoption, GitHub engagement, employment changes, hiring activity, and company developments. RoomieAI agents conduct account and contact research, identify sales opportunities, generate personalized messaging, and recommend outreach activities based on buyer context. AI scoring capabilities evaluate accounts and prospects using configurable criteria, behavioral signals, and organizational data to help sales teams prioritize opportunities. The Revenue Control Plane allows revenue operations teams to build automated sales plays, configure scoring models, orchestrate multistep workflows, and establish controls for AI agent execution. Common Room also supports buying committee identification, account-based marketing, targeted advertising audiences, automated sales sequences, and integration with Salesforce, HubSpot, Outreach, Salesloft, and Slack. Its APIs, browser integrations, and Model Context Protocol connectivity enable developers and AI assistants to access buyer intelligence.

Media

Media

Integrations Supported

Integrations Supported

AccessOwl
Census
Discourse
GitHub
HubSpot CRM
HubSpot Customer Platform
Indent
Intercom
Khoros
LinkedIn
Management OS
Medium
Reddit
Scarf
Skilljar
Slack
Stack Overflow Talent
X (Twitter)
Zapier
inSided

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$2500/month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Matchbook

Date Founded

2018

Company Location

United States

Company Website

www.matchbookdata.com

Company Facts

Organization Name

Zoom Communications

Date Founded

2011

Company Location

United States

Company Website

www.commonroom.io

Categories and Features

Identity Resolution

Not specified

Categories and Features

AI GTM

Not specified

Go-To-Market

Not specified

Identity Resolution

Not specified

Lead Intelligence

Not specified

Revenue Intelligence

Not specified

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