Matchbook vs. Magenta Advertising Platform

Maximizing the value of your first-party data is essential for success. D&B Connect offers a customizable master data management solution that is self-service and capable of scaling to meet your needs. With D&B Connect's suite of products, you can break down data silos and unify your information into one cohesive platform. Our extensive database, featuring hundreds of millions of records, allows for the enhancement, cleansing, and benchmarking of your data assets. This results in a unified source of truth that enables teams to make informed business decisions with confidence. When you utilize reliable data, you pave the way for growth while minimizing risks. A robust data foundation empowers your sales and marketing teams to effectively align territories by providing a comprehensive overview of account relationships. This not only reduces internal conflicts and misunderstandings stemming from inadequate or flawed data but also enhances segmentation and targeting efforts. Furthermore, it leads to improved personalization and the quality of leads generated from marketing efforts, ultimately boosting the accuracy of reporting and return on investment analysis as well. By integrating trusted data, your organization can position itself for sustainable success and strategic growth.

Your data warehouse serves as the definitive source of truth for customer information. Hightouch facilitates the transfer of this data to the essential tools your business utilizes. This integration ensures that your sales, marketing, customer success, and customer service teams can gain a comprehensive 360-degree perspective of each customer through the platforms they trust. By removing the hassle of repetitive data requests, Hightouch transforms data warehouses into actionable insights. Enhanced data can significantly propel growth, allowing for personalized marketing strategies across diverse channels like email, push notifications, advertisements, and social media. With Hightouch, you won't have to depend on engineering resources to make continuous improvements. Optimized data can lead to increased revenue streams, enabling you to target potential leads with tailored Product Qualified Lead (PQL) or Marketing Qualified Lead (MQL) models. A singular customer view can be effectively integrated with your CRM, ensuring that better data contributes to reducing churn rates. Your customer success CRMs should reflect a thorough understanding of your clientele, utilizing customer data to pinpoint those at risk of disengagement. Every piece of information resides within your data warehouse, and while analytics is an important starting point, Hightouch elevates it by enabling you to leverage SQL for seamless data synchronization across any SaaS platform. This operational capability allows your teams to make data-driven decisions in real time, enhancing overall business performance.

Iris delivers powerful, easy-to-use identity and cyber protection solutions that help organizations protect their customers from identity theft, fraud, and digital threats — while driving engagement, retention, and new revenue opportunities. As a B2B2C provider, Iris enables businesses to seamlessly integrate identity protection into their existing products, platforms, and customer journeys. Iris offers multiple deployment models to meet different business and technical needs: • Identity Protection API: A scalable API solution that allows organizations to embed a suite of solutions that can be mixed and matched directly into their applications — while maintaining full control over branding and user experience. • Micro-Experiences: Prebuilt, customizable components that can be quickly embedded into websites or apps, enabling fast time-to-market with minimal development resources. • OnWatch® Portals: Fully managed, white-labeled identity protection platforms for organizations that prefer a turnkey solution. Iris solutions include dark web monitoring, credit monitoring, high-risk transaction monitoring, social media monitoring, caller ID monitoring, scam analysis & support, dynamic risk assessment tools, robust device protection software, data removal tools, do-it-for-you fraud resolution services, and more. Organizations use Iris to enhance customer trust, differentiate their offerings, reduce customer churn, and increase customer lifetime value. With proven results — including revenue generation, increased retention, and improved customer satisfaction — Iris transforms identity protection into a strategic business advantage. Backed by Generali and more than 20 years of experience, Iris combines global scale, advanced technology, and expert-led support to deliver meaningful protection and measurable outcomes.

Admiral is the category leader for adblock recovery for publishers and the creator of Visitor Relationship Management (VRM). Trusted by thousands of publishers and backed by more than a decade of expertise, Admiral helps recover millions of dollars in advertising revenue lost to adblockers, privacy tools, DNS filtering, VPNs, network-level blocking, and other forms of monetization disruption. Admiral's Full Spectrum Adblock Recovery approach recognizes that no single recovery method can address every blocker, visitor, or revenue opportunity. Publishers can apply different recovery approaches across their audience—and combine them when appropriate—to expand recovery coverage and maximize total adblock revenue. Beyond ad recovery, Admiral helps publishers recover and grow revenue through subscriptions, registrations, first-party data, consent management, email acquisition, social audience growth, donations, and other visitor monetization strategies. This unified approach helps publishers reduce revenue leakage, increase visitor lifetime value, and strengthen direct audience relationships. Key capabilities include: • Full Spectrum Adblock Recovery across diverse blocker types and visitor situations • AI-powered Visitor Copilot for conversational engagement, audience guidance, and revenue growth • Digital subscriptions, paywalls, memberships, and donation programs • GDPR, CCPA, IAB, and Google-certified consent management • First-party data collection, audience segmentation, and visitor identification • Marketing automation, journey shaping, and AI-powered optimization • Email growth, social audience growth, registrations, and engagement campaigns • Analytics, testing, personalization, and revenue performance measurement Admiral's no-code platform can be deployed quickly and optimized continuously, helping publishers maximize revenue recovery, audience growth, and overall monetization performance.

Introducing an innovative board portal and collaboration solution tailored for boards and senior executives. Discover how Nasdaq Boardvantage streamlines board activities by eliminating paper usage and significantly reducing meeting preparation times. You can effortlessly schedule both single and multi-day meetings in just seconds, while also adding relevant details, attaching important documents, tracking attendance, and even setting up remote meetings. To ensure data protection, the platform employs encryption alongside multiple layers of security to maintain confidentiality, integrity, and availability of information. Additionally, you can swiftly generate and distribute evaluations for boards and committees, as well as handle Conflict of Interest inquiries and general surveys. The platform allows for efficient management of files, contacts, and signatures while fostering collaboration through features like notifications, annotations, and the ability to conduct unanimous consent votes, along with e-signatures and secure in-app email communication. It is designed for accessibility on various devices, including smartphones, tablets, and desktops, ensuring a seamless synchronization experience both online and offline. Overall, Nasdaq Boardvantage enhances the efficiency and security of board operations significantly.

Creator marketing delivers its biggest impact when it operates as a growth engine, not a series of one-off campaigns. Superfiliate gives brands one place to manage every creator relationship—from influencers and affiliates to ambassadors and paid partnerships—without juggling multiple platforms. With built-in creator discovery, automated workflows, unified reporting, and personalized experiences, brands can scale programs efficiently while understanding exactly what's driving revenue. Brands like Graza, Cymbiotika, Omnilux, and MUD\WTR use Superfiliate to turn creator activity into a predictable acquisition channel. High-performing creator content fuels paid media, successful partnerships are easy to expand, and every campaign contributes to long-term growth. By connecting directly with Meta, TikTok Shop, and YouTube, Superfiliate brings creator, content, and revenue data together in one place. Instead of piecing together performance across disconnected tools, brands gain the visibility they need to invest in the creators and content that generate the greatest business impact.

Qloo is an AI-powered cultural intelligence and personalization platform that helps organizations analyze consumer tastes, identify cultural relationships, and deliver more relevant recommendations and experiences. The software combines a proprietary cultural knowledge graph with machine learning models trained to recognize relationships between entertainment, dining, travel, retail, fashion, brands, and other lifestyle interests. Its underlying database contains more than 600 million structured cultural entities and over 30 trillion cross-domain relationships and signals. Qloo's Taste AI technology analyzes anonymized behavioral information and cultural associations to predict affinities between products, places, brands, and interests across otherwise unrelated categories. Audience intelligence tools help marketers understand customer preferences, compare audience segments, identify emerging cultural trends, and evaluate potential partnerships or market opportunities. Its personalized recommendation capabilities use existing preferences and contextual signals to suggest relevant movies, music, restaurants, destinations, products, and experiences. Cultural data enrichment allows organizations to supplement their existing records with structured entity attributes, cultural characteristics, popularity indicators, and relationships to other entities. Locality intelligence provides geographic analysis of cultural interests at the neighborhood, city, regional, and national levels to support localized merchandising, recommendations, and business planning. Qloo also provides an AI grounding layer that enables large language models and autonomous agents to retrieve factual cultural information and generate recommendations based on contextual taste signals. Developers and enterprise teams can access its capabilities through APIs, managed data feeds, and integrations with data warehouses, customer data platforms, business intelligence applications, and other systems.

RaimaDB is an embedded time series database designed specifically for Edge and IoT devices, capable of operating entirely in-memory. This powerful and lightweight relational database management system (RDBMS) is not only secure but has also been validated by over 20,000 developers globally, with deployments exceeding 25 million instances. It excels in high-performance environments and is tailored for critical applications across various sectors, particularly in edge computing and IoT. Its efficient architecture makes it particularly suitable for systems with limited resources, offering both in-memory and persistent storage capabilities. RaimaDB supports versatile data modeling, accommodating traditional relational approaches alongside direct relationships via network model sets. The database guarantees data integrity with ACID-compliant transactions and employs a variety of advanced indexing techniques, including B+Tree, Hash Table, R-Tree, and AVL-Tree, to enhance data accessibility and reliability. Furthermore, it is designed to handle real-time processing demands, featuring multi-version concurrency control (MVCC) and snapshot isolation, which collectively position it as a dependable choice for applications where both speed and stability are essential. This combination of features makes RaimaDB an invaluable asset for developers looking to optimize performance in their applications.

Kitecyber: Data & Gen AI Security, Built on the Endpoint Your most sensitive data—customer records, source code, financial data, IP, now leaves through browsers, Gen AI prompts, SaaS uploads, and the clipboard, faster than any network tool can react. Kitecyber stops that at the source, with a single lightweight agent that runs directly on the endpoint and acts the instant data is touched, not after it's already gone. Because it lives on the device, Kitecyber has full context: device posture, OS, process, data, user, and network activity together, in real time. That's the vantage point network- and cloud-only tools simply don't have. Data security that keeps up with your data. Kitecyber classifies sensitive information with LLM-powered, context-aware intelligence across 80+ categories — PII, PHI, PCI, source code, IP — at over 90% accuracy, not brittle keyword matching. It tracks data lineage through screenshots, encoding, and file conversion that defeat traditional scanners, and blocks violations inline, before data ever leaves the endpoint. Gen AI security for the age of AI agents. Kitecyber tracks sensitive data pasted or uploaded into tools like ChatGPT, Claude, and Gemini and stops it in real time. It discovers shadow AI reaching your devices and extends visibility to the AI agents now acting on your users' behalf, the blind spot identity- and network-based tools were never built to see. Trusted globally. Kitecyber protects fintech, SaaS companies, Gen AI companies, BFSI, manufacturing, healthcare and SMB organizations across the USA, Europe, the Middle East, and APAC, and partners with GRC leaders like Vanta and Scrut Automation to unify security and compliance. It's SOC 2 Type II compliant, deploys in about a day, and delivers enterprise-grade protection without enterprise complexity. See what full-context data and Gen AI security looks like. Learn more at kitecyber.com.

TrafficGuard eliminates the anxiety associated with harmful traffic affecting the success of your advertising campaigns. Our cutting-edge technology, powered by machine learning and artificial intelligence, detects and prevents both straightforward and intricate fraudulent traffic in real time, guaranteeing that your advertising budget focuses on authentic, high-quality clicks and conversions. This not only results in improved campaign performance but also boosts your return on ad spend (ROAS). With this comprehensive solution, every dollar of your advertising investment is protected, enabling you to focus on achieving your marketing goals without worry. Allow TrafficGuard to manage ad fraud protection, empowering you to oversee your Google Search (PPC) campaigns, mobile user acquisition initiatives, affiliate expenditures, and social media promotions with ease. Moreover, we offer expert campaign management and outstanding customer support, solidifying our position as a trustworthy ally for all your ad fraud protection requirements. By choosing TrafficGuard, you also gain access to insightful analytics that can further inform your marketing strategy.