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What is Matchmade?

Engage with creators right away, removing the hurdles of sourcing and negotiation, and achieve live content delivery in just days rather than weeks. While not everyone enjoys advertisements, the value of high-quality content is widely recognized. Connecting with the modern, tech-savvy audience through creator marketing has proven to be a powerful approach, and the industry is witnessing swift expansion. Utilizing Matchmade’s extensive data, cutting-edge tools, and automation features, professionals can focus on the essential, creative components of their marketing strategies. Our aim is to make creator marketing fair, transparent, scalable, and sustainable for everyone involved. Establishing performance and predictability is crucial for a contemporary creator marketing strategy, laying down the groundwork for growth. Performance is vital; marketing efforts must produce concrete results, whether in the form of app downloads, new customer acquisition, or increased brand visibility, ultimately turning a campaign into a worthwhile investment. Nonetheless, depending exclusively on performance isn't sufficient; marketers must also ensure consistent, reliable results month after month to maintain campaign success. This balanced emphasis on both performance and predictability equips marketers to foster enduring connections with their audience while also adapting to ever-changing trends. By embracing these principles, marketers can effectively navigate the dynamic landscape and enhance their overall impact.

What is Creally?

Creally revolutionizes the influencer marketing landscape by simplifying the journey from creator discovery to contract finalization. By utilizing a theme-based search approach, it enables the identification of creators who align with specific content topics rather than just relying on keywords, thereby improving the relevance of matches and boosting engagement rates. The platform incorporates a unique Creally Score that assesses creators based on contextual relevance, authenticity, and safety for the brand, and it continuously learns from past partnerships to refine its future recommendations. Moreover, the Performance Score benchmarking allows for a comparative analysis of creators within the same niche, employing metrics like view-to-follower ratios and posting consistency to provide insights. An AI Agent takes charge of automating outreach, audience verification, and negotiation tasks, which empowers teams to broaden their partnerships without needing to hire additional personnel. With a wide array of filtering options based on geography, language, gender, and estimated age group, brands can find the perfect match for their specific needs. The platform also integrates negative keyword filtering to exclude creators associated with sensitive topics, thereby safeguarding brand integrity and reputation. This extensive automation not only conserves valuable time but also significantly boosts the overall effectiveness of influencer marketing initiatives, ultimately leading to more impactful collaborations.

Media

Media

Integrations Supported

Instagram
YouTube

Integrations Supported

Instagram
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Matchmade

Company Website

matchmade.tv/

Company Facts

Organization Name

Creally

Date Founded

2025

Company Location

United States

Company Website

creally.io

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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