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Ratings and Reviews 0 Ratings
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What is Media Monitors?
Media Monitors employs a distinct patented system that allows sales teams, ad strategists, and professionals in broadcasting, cable, and internet services to access specific advertisements at any time. This cutting-edge integration of skilled human oversight and sophisticated software allows users to produce same-day online reports as needed, guaranteeing round-the-clock availability. Recognized as the leading local monitoring service in the country, Media Monitors provides near-instantaneous insights into broadcast television, cable, radio, print, and digital media, making it an essential tool for those involved in the media and advertising industries. Additionally, the company is accredited by the Media Ratings Council (MRC) for its thorough monitoring services across Radio, Cable, and Broadcast spots. For advertising agency professionals managing media buys or program directors evaluating competitive content, having real-time access to current airtime is crucial for effective decision-making. With its dependable monitoring solutions, Media Monitors equips clients to navigate the rapidly evolving media environment efficiently. As a result, they can adapt their strategies and remain competitive in an ever-changing landscape.
What is DRMetrix?
The core of direct response marketing has been dramatically transformed by innovative technological advancements. Collaborating experts from various regions have created an advanced system capable of providing continuous monitoring of national cable networks. Just as one can identify a distinct DNA sequence, this cutting-edge automated technology analyzes the digital features of every advertisement and program, uncovering new direct brand opportunities along with traditional direct spots and infomercials. By employing proprietary pattern recognition technology, it meticulously logs every instance a spot or infomercial airs. This novel ACR solution is groundbreaking in its ability to monitor commercial-grade network feeds while fully complying with DPI regulations. With immediate access to real-time data, airing information for both national and DPI breaks can be received in just minutes, eliminating the lengthy delays of the past—this encompasses all formats, including 5 and 28.5-minute segments. It captures every airing with an option for Live Online Playback across an extensive array of 130 networks. Furthermore, comprehensive details such as Phone, URL, and ROS Daypart are provided for each airing, enabling users to differentiate between National Cable Spots aired in DPI and those in National Breaks, thereby offering a thorough perspective of the advertising landscape. The capacity to obtain such accurate data instantaneously not only enhances the decision-making process for advertisers and networks but also significantly alters the dynamics of how they assess their marketing strategies. This advancement is set to redefine the standards of efficiency and effectiveness in the advertising industry.
Integrations Supported
Comcast Business VoiceEdge
Nielsen Marketing Cloud
Spectrum
Integrations Supported
Comcast Business VoiceEdge
Nielsen Marketing Cloud
Spectrum
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Media Monitors
Company Location
United States
Company Website
www.mediamonitors.com
Company Facts
Organization Name
DRMetrix
Date Founded
2012
Company Location
United States
Company Website
www.drmetrix.com
Categories and Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Categories and Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring