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What is Mediawide Personalized Video Platform?

With the rise of video content marketing, brands are increasingly struggling to draw in new customers, improve conversion rates, and increase sales through engaging and relevant content. This strategy is becoming integral to the marketing landscape, making it essential for brands to continually tailor their content to enhance the overall customer experience. A particularly powerful method for marketers is the implementation of Interactive Personalized Videos, which provide an effective way to engage customers in a meaningful manner. These videos can be customized for anonymous customer groups using data like geolocation, demographics, or browsing habits, or they can be finely tuned to the individual by including personal details such as the viewer's name, locality, or past purchases. Rather than merely viewing the content, audiences are invited to interact with it directly, creating a seamless connection through impactful calls to action. This groundbreaking format not only boosts engagement but also cultivates a more profound bond between brands and their clientele, ultimately resulting in improved outcomes. Furthermore, as technology continues to evolve, the potential for even more personalized and interactive experiences will likely reshape the future of marketing strategies.

What is Coolix?

Coolix emerges as the leading interactive video platform specifically designed for native advertising and live video content, revolutionizing the way millions connect with video and enhancing the value extracted from pre-existing footage. By integrating playables that enable users to experience a game or app firsthand, we provide a more authentic interaction that clarifies the app's features, significantly boosting the likelihood of downloads. This strategy leads to superior conversion rates, increased viewer engagement, improved retention, and greater lifetime value (TLV). If your video showcases a product you aim to promote, consider incorporating a Call to Action (CTA) directly associated with that item. You can effortlessly align these elements with your video timeline, giving it an exceptional touch. In fact, transforming your video into a shoppable experience through customizable CTAs can amplify conversions by as much as five times, establishing it as a formidable asset in your marketing arsenal. By captivating viewers with interactive components, you not only capture their interest but also motivate them to take decisive actions, ultimately enhancing your brand's visibility and impact.

Media

Media

Integrations Supported

Adobe Campaign
Eloqua
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Mailchimp
OpenText Exstream

Integrations Supported

Adobe Campaign
Eloqua
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Mailchimp
OpenText Exstream

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$120.00/year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mediawide

Date Founded

1999

Company Location

India

Company Website

www.mediawide.com/personalized-interactive-video-platform

Company Facts

Organization Name

Coolix

Date Founded

2016

Company Location

Israel

Company Website

coolix.io

Categories and Features

Video Making

Animation
Collaboration Tools
Customizable Branding
Drag & Drop
Media Library
Privacy Options
Social Sharing
Templates
Text Overlay
Text to Video
Video Capture
Voice-Over

Categories and Features

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Video

Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming

Video Marketing

Analytics / Reporting
Chat / Messaging
Customizable Branding
Customizable CTAs
Lead Capture
Media Library
Multi-Platform Distribution
ROI Tracking
Social Sharing
Templates
Video Editing

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