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What is Mediawide Personalized Video Platform?

With the rise of video content marketing, brands are increasingly struggling to draw in new customers, improve conversion rates, and increase sales through engaging and relevant content. This strategy is becoming integral to the marketing landscape, making it essential for brands to continually tailor their content to enhance the overall customer experience. A particularly powerful method for marketers is the implementation of Interactive Personalized Videos, which provide an effective way to engage customers in a meaningful manner. These videos can be customized for anonymous customer groups using data like geolocation, demographics, or browsing habits, or they can be finely tuned to the individual by including personal details such as the viewer's name, locality, or past purchases. Rather than merely viewing the content, audiences are invited to interact with it directly, creating a seamless connection through impactful calls to action. This groundbreaking format not only boosts engagement but also cultivates a more profound bond between brands and their clientele, ultimately resulting in improved outcomes. Furthermore, as technology continues to evolve, the potential for even more personalized and interactive experiences will likely reshape the future of marketing strategies.

What is Lont?

Lont is a personalized video platform that helps organizations improve customer understanding, engagement and retention across recurring communications. Instead of sending every customer the same generic message, Lont uses customer data, reusable video components and decision logic to create a more relevant experience for each recipient. Teams can personalize text, images, voice, branding, scenes, offers, explanations, interactive choices and calls to action. Data can come from CRM, policy, billing, claims, healthcare or other business systems through APIs, integrations or batch imports. Videos can then be generated on demand or delivered at scale. Organizations use Lont for onboarding, insurance renewals, claims, billing, patient education, retention campaigns, account-based marketing and other high-value customer journeys. More relevant communication can help customers understand complex information, take action sooner, feel better served and remain engaged. Lont also helps teams scale personalization without producing every video manually. Reusable templates and components reduce production effort, while configurable rules make it possible to support many customer variations from one video journey. The interactive player captures viewing behavior, engagement and responses, allowing teams to see how recipients interact with each experience and improve future communications. Lont supports both agencies and enterprise teams. Agencies can manage personalized video journeys for smaller client accounts, while enterprise plans can include advanced integrations, higher usage volumes, enhanced security, compliance support, custom service levels and SLA options.

Media

Media

Integrations Supported

Adobe Campaign
Amazon Polly
Amazon Translate
Azure AI Speech
Azure Speech to Text
Azure Text to Speech
ElevenLabs
Eloqua
Google Cloud Text-to-Speech
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Mailchimp
OpenText Exstream

Integrations Supported

Adobe Campaign
Amazon Polly
Amazon Translate
Azure AI Speech
Azure Speech to Text
Azure Text to Speech
ElevenLabs
Eloqua
Google Cloud Text-to-Speech
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Mailchimp
OpenText Exstream

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$2500/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mediawide

Date Founded

1999

Company Location

India

Company Website

www.mediawide.com/personalized-interactive-video-platform

Company Facts

Organization Name

Lont

Date Founded

2023

Company Location

United States

Company Website

www.lont.ai/

Categories and Features

Video Making

Animation
Collaboration Tools
Customizable Branding
Drag & Drop
Media Library
Privacy Options
Social Sharing
Templates
Text Overlay
Text to Video
Video Capture
Voice-Over

Categories and Features

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