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            What is Altcraft?
                The Altcraft Platform serves as an omnichannel Customer Data Platform (CDP) that can be deployed either as private cloud software or on-premises. 
Opting for on-premise installation enables businesses to customize the software according to their specific requirements, while the cloud version provides tiered pricing based on customer profiles.
**FEATURES**
- Gather comprehensive customer profiles that include a complete history of interactions.
- Support for multiple resource subscriptions, which encompass location and device data, as well as integration with CRM and SQL systems.
- Deliver 360-degree analytics on customer profiles.
**Automate Marketing Workflows**
- Manage customer journeys effectively with tools for A/B/n testing.
- Personalize content for targeted campaigns.
- Utilize both static and dynamic segmentation for better audience targeting.
- Track web and messaging events and enable transactional messaging.
- Benefit from an intuitive email builder that makes creating emails easy and efficient.
**Engage Through Digital Channels**
- Communicate with customers through various messengers and SMS marketing.
- Utilize rich mobile notifications and web push messages.
- Leverage banners, social media, and other custom channels for promotion.
- Create and manage forms for data collection.
**Real-Time Analytics**
- Set pixel goals for tracking conversions.
- Conduct cohort analysis to understand customer behavior over time.
- Generate audience growth reports to measure engagement.
- Visualize interactive conversion funnels for a clearer understanding of user journeys.
- Compile summary reports to evaluate performance effectively. 
With its comprehensive suite of tools and features, the Altcraft Platform equips businesses with everything they need to enhance customer relationships and optimize marketing efforts.
            
        
            Integrations Supported
            
                
    Facebook
            
            
        
        
    
        
        
            
                
    WhatsApp
            
            
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
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                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        $300/mo
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
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                SaaS
            
            
        
        
    
        
        
            
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                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
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                Customer Service / Support
            
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                24 Hour Support
            
            
        
        
    
        
        
            
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                Training Options
            
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                Company Facts
Organization Name
Comviva
Company Location
India
Company Website
www.comviva.com/products-solutions/growth-marketing/cvm/
Company Facts
Organization Name
Altcraft Platform
Date Founded
2015
Company Location
Russia
Company Website
www.altcraft.com/en/
Categories and Features
Customer Engagement
                                        Analytics
                                        
                                    
                                    
                                    
                                        Churn Management
                                        
                                    
                                    
                                    
                                        Communication Management
                                        
                                    
                                    
                                    
                                        Community Management
                                        
                                    
                                    
                                    
                                        Content Syndication
                                        
                                    
                                    
                                    
                                        Feedback Collection
                                        
                                    
                                    
                                    
                                        Gamification
                                        
                                    
                                    
                                    
                                        Live Chat
                                        
                                    
                                    
                                    
                                        Video Content
                                        
                                    
                            
                        Customer Loyalty
                                        CRM
                                        
                                    
                                    
                                    
                                        Corporate Memberships
                                        
                                    
                                    
                                    
                                        Customer Activity Tracking
                                        
                                    
                                    
                                    
                                        Discount Management
                                        
                                    
                                    
                                    
                                        Gift Card System
                                        
                                    
                                    
                                    
                                        Loyalty Card System
                                        
                                    
                                    
                                    
                                        Member Portal
                                        
                                    
                                    
                                    
                                        Membership Management
                                        
                                    
                                    
                                    
                                        No-Card Loyalty System
                                        
                                    
                                    
                                    
                                        Referral Tracking
                                        
                                    
                                    
                                    
                                        Rewards Management
                                        
                                    
                            
                        Marketing Analytics
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Channel Attribution
                                        
                                    
                                    
                                    
                                        Customer Journey Mapping
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Performance Metrics
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        ROI Tracking
                                        
                                    
                                    
                                    
                                        Social Media Metrics
                                        
                                    
                                    
                                    
                                        Website Analytics
                                        
                                    
                            
                        Marketing Automation
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Content / Blogging Platform
                                        
                                    
                                    
                                    
                                        Customizable CTAs
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Lead Scoring
                                        
                                    
                                    
                                    
                                        Sales Intelligence
                                        
                                    
                                    
                                    
                                        Search Marketing
                                        
                                    
                                    
                                    
                                        Segmentation
                                        
                                    
                                    
                                    
                                        Social Marketing
                                        
                                    
                                    
                                    
                                        Website Visitor Tracking
                                        
                                    
                            
                        Categories and Features
Account Based Marketing
                                        Analytics
                                        
                                    
                                    
                                    
                                        Campaign Personalization
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Engagement Monitoring
                                        
                                    
                                    
                                    
                                        Lead Nurturing
                                        
                                    
                                    
                                    
                                        Lead Scoring
                                        
                                    
                                    
                                    
                                        Progress Tracking
                                        
                                    
                                    
                                    
                                        Prospecting Tools
                                        
                                    
                                    
                                    
                                        Target Account Identification
                                        
                                    
                            
                        Campaign Management
                                        Channel Management
                                        
                                    
                                    
                                    
                                        Contact Database
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Event Triggered Actions
                                        
                                    
                                    
                                    
                                        Lead Management
                                        
                                    
                                    
                                    
                                        Multi-Campaign
                                        
                                    
                            
                        Customer Engagement
                                        Analytics
                                        
                                    
                                    
                                    
                                        Churn Management
                                        
                                    
                                    
                                    
                                        Communication Management
                                        
                                    
                                    
                                    
                                        Community Management
                                        
                                    
                                    
                                    
                                        Content Syndication
                                        
                                    
                                    
                                    
                                        Feedback Collection
                                        
                                    
                                    
                                    
                                        Gamification
                                        
                                    
                                    
                                    
                                        Live Chat
                                        
                                    
                                    
                                    
                                        Video Content
                                        
                                    
                            
                        Customer Loyalty
                                        CRM
                                        
                                    
                                    
                                    
                                        Corporate Memberships
                                        
                                    
                                    
                                    
                                        Customer Activity Tracking
                                        
                                    
                                    
                                    
                                        Discount Management
                                        
                                    
                                    
                                    
                                        Gift Card System
                                        
                                    
                                    
                                    
                                        Loyalty Card System
                                        
                                    
                                    
                                    
                                        Member Portal
                                        
                                    
                                    
                                    
                                        Membership Management
                                        
                                    
                                    
                                    
                                        No-Card Loyalty System
                                        
                                    
                                    
                                    
                                        Referral Tracking
                                        
                                    
                                    
                                    
                                        Rewards Management
                                        
                                    
                            
                        Direct Mail Automation
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics/Reporting
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Data Import/Export
                                        
                                    
                                    
                                    
                                        Delivery Tracking
                                        
                                    
                                    
                                    
                                        Design Management
                                        
                                    
                                    
                                    
                                        Event Triggered Mailings
                                        
                                    
                                    
                                    
                                        List Scrubbing
                                        
                                    
                                    
                                    
                                        Mailing List Purchasing
                                        
                                    
                                    
                                    
                                        Mailing Services Integration
                                        
                                    
                                    
                                    
                                        Pre-made Templates
                                        
                                    
                                    
                                    
                                        Printing Services Integration
                                        
                                    
                                    
                                    
                                        Response Alerts
                                        
                                    
                            
                        Email Marketing
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Auto-Responders
                                        
                                    
                                    
                                    
                                        CAN SPAM Compliance
                                        
                                    
                                    
                                    
                                        Customer Surveys
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Event Triggered Email
                                        
                                    
                                    
                                    
                                        Image Library
                                        
                                    
                                    
                                    
                                        Landing Pages/Web Forms
                                        
                                    
                                    
                                    
                                        Mailing List Management
                                        
                                    
                                    
                                    
                                        Mobile Optimized Emails
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Subscriber Management
                                        
                                    
                                    
                                    
                                        Template Management
                                        
                                    
                                    
                                    
                                        WYSIWYG Email Editor
                                        
                                    
                            
                        Email Template Design
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Code From Scratch
                                        
                                    
                                    
                                    
                                        Drag & Drop Editing
                                        
                                    
                                    
                                    
                                        Image Library
                                        
                                    
                                    
                                    
                                        Import HTML Code
                                        
                                    
                                    
                                    
                                        Mobile-Friendly / Responsive
                                        
                                    
                                    
                                    
                                        Potential Issue Identification
                                        
                                    
                                    
                                    
                                        Premade Templates
                                        
                                    
                                    
                                    
                                        Proofing
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Text Editor
                                        
                                    
                                    
                                    
                                        Theme Editor
                                        
                                    
                            
                        Marketing Automation
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Content / Blogging Platform
                                        
                                    
                                    
                                    
                                        Customizable CTAs
                                        
                                    
                                    
                                    
                                        Drip Campaigns
                                        
                                    
                                    
                                    
                                        Dynamic Content
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Lead Scoring
                                        
                                    
                                    
                                    
                                        Sales Intelligence
                                        
                                    
                                    
                                    
                                        Search Marketing
                                        
                                    
                                    
                                    
                                        Segmentation
                                        
                                    
                                    
                                    
                                        Social Marketing
                                        
                                    
                                    
                                    
                                        Website Visitor Tracking
                                        
                                    
                            
                        Push Notifications
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Analytics
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Device Targeting
                                        
                                    
                                    
                                    
                                        Expiry Notifications
                                        
                                    
                                    
                                    
                                        Geo Targeting
                                        
                                    
                                    
                                    
                                        Mobile Notifications
                                        
                                    
                                    
                                    
                                        Notification Scheduling
                                        
                                    
                                    
                                    
                                        Visual Notifications
                                        
                                    
                                    
                                    
                                        Web Notifications
                                        
                                    
                            
                        SMS Marketing
                                        2-Way Messaging
                                        
                                    
                                    
                                    
                                        Artificial Intelligence
                                        
                                    
                                    
                                    
                                        Contact Management
                                        
                                    
                                    
                                    
                                        MMS
                                        
                                    
                                    
                                    
                                        Mass Texting
                                        
                                    
                                    
                                    
                                        Message Personalization
                                        
                                    
                                    
                                    
                                        Mobile Coupons
                                        
                                    
                                    
                                    
                                        Mobile Keywords
                                        
                                    
                                    
                                    
                                        Polls / Voting
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Scheduled Messaging
                                        
                                    
                                    
                                    
                                        Shortcodes
                                        
                                    
                                    
                                    
                                        Text-to-Win
                                        
                                    
                            
                         
         
         
         
        