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What is NAVIK MarketingAI?

Utilize AI to gain valuable insights into consumer behavior and provide personalized recommendations that enhance conversion rates. Manage multiple campaigns at once while implementing intelligent testing methodologies. This capability allows for real-time adjustments to campaigns, removing the necessity to wait for after-the-fact analysis. Micro Modules are tailored AI functionalities that integrate effortlessly with NAVIK solutions to perform specific, targeted actions. By classifying customers based on their behaviors and trends, businesses can identify new personas and archetypes. Additionally, it is possible to identify and profile subscribers at risk of disengagement while predicting which offers will be most successful in either retaining or re-engaging them. The NAVIK AI Platform is powered by a robust analytics engine that draws from our 15 years of industry experience, leveraging advanced models that incorporate machine learning and AI technology. This holistic strategy not only improves marketing efforts but also equips businesses with the tools to make informed, data-driven decisions that encourage growth and enhance customer loyalty, ultimately leading to a more sustainable competitive advantage.

What is Brax?

Brax is a cutting-edge platform tailored for agencies and brands to manage their advertising efforts through a cohesive and centralized dashboard. Picture the convenience of making updates to all your campaigns at once. With the Native Power Editor from Brax, modifying any aspect of your campaigns is a breeze, thanks to its intuitive spreadsheet-like interface that simplifies the launch and optimization of your advertisements. Moreover, it facilitates direct comparisons across different platforms, providing valuable insights into the overall effectiveness of your brand's native advertising. You can easily import and link data from your current tools, such as Google Analytics, which allows you to track performance metrics across campaigns, content, and publishers at any time. Say goodbye to the errors that stem from human oversight and the financial burdens of incorrect assumptions. Brax gives you the ability to set up your tracking tags just once, ensuring accurate and reliable data for the long term. In addition, you can leverage macros to automatically insert campaign names, ad IDs, and publisher IDs, further boosting your productivity. This all-encompassing solution guarantees that your advertising initiatives are not only impactful but also well-informed, leading to better decision-making and improved results. Overall, Brax represents a significant advancement in how brands approach their advertising strategy.

Media

Media

Integrations Supported

Google Analytics
NAVIK AI Platform
Outbrain
Revcontent
Taboola
Voluum
Yahoo DSP

Integrations Supported

Google Analytics
NAVIK AI Platform
Outbrain
Revcontent
Taboola
Voluum
Yahoo DSP

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$199 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Absolutdata Technologies

Date Founded

2001

Company Location

United States

Company Website

www.absolutdata.com

Company Facts

Organization Name

Brax

Date Founded

2014

Company Location

United States

Company Website

www.brax.io

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

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