NIQ Activate vs. Kantar Advertising Intelligence

Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.

Now you have the ability to integrate new customer information across all your marketing platforms effortlessly. There's no longer a need for costly customer data platforms, tedious CSV uploads, or complex SQL queries. Setting up DinMo takes less than 30 minutes, exemplifying ease of use. Simplified Audience Creation: Utilize our user-friendly Audience Manager to build any audience without needing SQL knowledge. One-Click Activation: Seamlessly connect your customer data to your business tools with just one click, eliminating the hassle of CSV exports and Jira tickets. Dynamic Audience Management: Continuously receive updated data across all connected platforms, ensuring your strategies are consistently fueled by the latest insights. This approach not only saves time but also enhances the effectiveness of your marketing efforts.

OpenDQ offers an enterprise solution for data quality, master data management, and governance at no cost. Its modular architecture allows it to adapt and expand according to the specific needs of your organization's data management strategies. By leveraging a framework powered by machine learning and artificial intelligence, OpenDQ ensures the reliability of your data. The platform encompasses a wide range of features, including: - Thorough Data Quality Assurance - Advanced Matching Capabilities - In-depth Data Profiling - Standardization for Data and Addresses - Master Data Management Solutions - A Comprehensive 360-Degree View of Customer Information - Robust Data Governance - An Extensive Business Glossary - Effective Meta Data Management This makes OpenDQ a versatile choice for enterprises striving to enhance their data handling processes.

Leverage the programming language you already enjoy to swiftly prototype concepts, create communication applications that are ready for production, and deploy serverless solutions all within a single API-driven platform. Twilio offers a comprehensive, fully-customizable platform featuring versatile APIs for every communication channel, advanced built-in intelligence, and a robust global infrastructure designed to scale alongside your needs. Seamlessly integrate powerful APIs to initiate the development of solutions for SMS, WhatsApp, voice, video, and email communications. Explore extensive documentation and software development kits (SDKs) available in a variety of programming languages such as Ruby, Python, PHP, Node.js, Java, and C#, or kick off your initial project using our open-source code templates that facilitate the rapid creation of production-level communication applications. Additionally, you can tap into insights and support from a thriving community of over 9 million developers, offering valuable guidance and inspiration for your upcoming projects. So don’t hesitate—sign up today and embark on your development journey.

For more than five decades, Jesta I.S. has established itself as a prominent player in the enterprise software solutions market, catering to a diverse clientele that includes retailers, etailers, wholesalers, and manufacturers, particularly in the apparel and footwear sectors. Their flagship product, the Vision Suite, is a cloud-native platform meticulously designed to enhance both back-end and front-end supply chain processes. It encompasses a wide range of functionalities, from trade and product management to merchandising and point of sale systems. By eliminating the challenges posed by fragmented applications, it offers real-time insights into inventory across the enterprise, orders from various channels, and data from AI-powered customer relationship management systems. Furthermore, the platform accommodates multiple brands, currencies, and languages, enabling businesses to deliver cohesive omnichannel shopping experiences that meet modern consumer demands. This adaptability ensures that clients can maintain competitiveness in an ever-evolving market landscape.

Picafuel is at the forefront of transforming the fuel retail sector and e-mobility through its all-encompassing fleet management and issuance system. We deliver customized solutions that enable retailers to issue fleet cards, oversee loyalty programs, and facilitate mobile payments, all while reducing expenses and enhancing profits. Our services extend beyond mere fleet card management; we provide a dynamic platform that fosters innovation throughout the industry. With Picafuel, fuel retailers can achieve remarkable scalability and flexibility, equipping them with the tools necessary to expand their operations, adopt cutting-edge solutions, and maintain a competitive edge in a fast-evolving marketplace. By prioritizing adaptability and growth, Picafuel sets the stage for a brighter future for fuel retailers everywhere.

Dispatch Science streamlines and enhances every aspect of your delivery process. Functioning as a Transport Management System, it automates, optimizes, and oversees all necessary operations for delivery businesses to thrive. The platform facilitates order booking and customer relationship management through a self-service portal, alongside features like pricing, real-time tracking with predictive estimated times of arrival, returns management, proof of delivery, barcode scanning, billing, and driver administration, all supported by an intuitive mobile app for iOS and Android. Additionally, it excels as a route management tool, adeptly handling scheduled route oversight that seamlessly integrates with numerous on-demand and planned routes. The robust API further enables automation to extend to various third-party applications, including accounting software, eCommerce platforms, and additional logistics services. This versatile solution caters to a diverse array of industries where delivery services are essential, including sectors such as courier and parcel delivery, eCommerce last-mile logistics, manufacturing distribution, third-party logistics (3PL), food and beverage distribution for restaurants, as well as medical, hospital, and pharmaceutical deliveries, and finally, retail last-mile distribution. By harnessing the power of Dispatch Science, businesses can not only improve efficiency but also enhance customer satisfaction through timely and reliable deliveries.

Craft messages that captivate your customers and prompt them to take action. Attentive's AI-driven SMS and Email solution empowers retailers and e-commerce entrepreneurs to effectively engage their audience, generating billions in revenue. Our platform is designed to enhance your marketing strategy by enabling you to pinpoint the right audience, assess key performance indicators, and refine your overall marketing efforts. With over 100 adaptable integrations, you can effortlessly connect with the rest of your marketing ecosystem. We collaborate with top-tier companies in sectors such as retail and e-commerce, food and beverages, as well as media and entertainment. Attentive's AI-enhanced SMS and Email platform can potentially double your return on investment within just a few months. Don't miss the opportunity to discover more about our 30-day free trial, which allows you to experience the benefits firsthand.

Small businesses require a reliable eCommerce and retail point-of-sale system that operates efficiently. Cumulus offers "Always on" retail point-of-sale systems designed to keep you informed and reduce any potential downtime. Their retail cloud POS solution is known for its superior reliability, ensuring that it continues to process sales and handle other essential functions without interruption. With Cumulus eCommerce™, a cutting-edge eCommerce and ePOS solution, you can seamlessly manage both your store and website as a unified entity. The advanced product management tools provided by Cumulus simplify the process of creating and modifying products for both your eCommerce and retail stores. Additionally, Cumulus' Customer Relations Management (CRM) system enables you to monitor real-time sales data across all platforms from a single database, thereby enhancing your ability to make informed business decisions. This integration ultimately helps streamline operations and boost customer engagement.

SKU Science offers a rapid and user-friendly approach to forecasting sales and monitoring performance effectively. You can establish your demand planning system in just two days! Developed by industry veterans, it caters specifically to operations managers, S&OP leaders, supply chain experts, and demand forecasting specialists. Featuring 644 statistical combinations, the platform provides highly precise and customized sales predictions at various levels. To enhance accuracy further, AI models can be tailored using your specific data. Key performance indicators are automatically calculated to emphasize the most vital elements, enabling you to concentrate on what truly impacts your supply chain and overall business success. The operational dashboards are updated with each cycle, facilitating effective activity tracking and informed decision-making. Combining sophisticated functionalities with user-friendliness, SKU Science is relied upon by clients in diverse industries such as manufacturing, food and beverage, healthcare, retail, and e-commerce, ensuring comprehensive support for their forecasting needs. The platform's intuitive design empowers users to navigate seamlessly, enhancing both productivity and strategic insight.