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What is Netmera?

Netmera streamlines the monitoring of customer engagement and the analysis of activities occurring on your website or mobile application over time. By adeptly segmenting and addressing your audience in real-time, you can engage them with the most pertinent messages. The platform allows you to classify both current and potential customer groups into smaller segments that exhibit similar traits, based on demographic information, purchasing habits, and user interactions within your applications and websites. With Netmera, you can build detailed user profiles by merging data from various sources, including your apps, websites, CRM systems, and both first-party and third-party data. This tool makes it possible to filter and reach millions of users based on specific profile characteristics—like gender, name, occupation, city, and language—effortlessly and in mere seconds. Additionally, the provision of SDKs and open APIs significantly improves the ability to create and manage comprehensive user profiles, ensuring that your marketing strategies remain both effective and efficient. Consequently, you can refine your approaches using real-time data insights, which ultimately enhances customer satisfaction and engagement while fostering long-term loyalty. By leveraging these capabilities, businesses can better understand and respond to their customers' needs.

What is Inte Q Genesis?

Revolutionize the way you understand customer insights with Inte Q's Genesis Customer Engagement Platform, which leverages existing data to promote informed decision-making via unified profiles and sophisticated segmentation tools. By amalgamating various sources of data, you can cultivate a deeper comprehension of your customers, thereby boosting your return on investment with an integrated view of each individual. With real-time health dashboards that continuously monitor data quality, the platform not only pinpoints areas that need enhancement but also uncovers new opportunities to elevate response rates and fine-tune personalized communication strategies. The inclusion of pre-built connectors makes it easy and cost-effective to integrate data from numerous origins seamlessly. Furthermore, you can develop all-encompassing customer profiles from varied data streams and activate targeted customer segments without relying heavily on IT resources. The user-friendly Segment Builder allows for the rapid creation of custom segments through straightforward point-and-click actions, removing the necessity for coding knowledge and simplifying data management significantly. This pioneering strategy empowers businesses to adapt quickly to shifting customer demands and preferences, ensuring they remain competitive in a dynamic market. Ultimately, this platform equips you with the tools needed to stay ahead of the curve and build lasting relationships with your customers.

Media

Media

Integrations Supported

Chase Merchant Services
Cordial
Eloqua
Everest
Facebook
Google Cloud Platform
HubSpot Customer Platform
Instagram
Listrak
Melissa Clean Suite
NCR Voyix
Oracle Cloud Infrastructure
Pinterest
Salesforce
Salesforce Marketing Cloud
Shopify
Snowflake
X (Twitter)
YouTube

Integrations Supported

Chase Merchant Services
Cordial
Eloqua
Everest
Facebook
Google Cloud Platform
HubSpot Customer Platform
Instagram
Listrak
Melissa Clean Suite
NCR Voyix
Oracle Cloud Infrastructure
Pinterest
Salesforce
Salesforce Marketing Cloud
Shopify
Snowflake
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Netmera

Date Founded

2015

Company Location

United Kingdom

Company Website

www.netmera.com

Company Facts

Organization Name

Inte Q

Date Founded

1998

Company Location

United States

Company Website

inteqinsights.com/genesis-platform/

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Categories and Features

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

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