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Ratings and Reviews 0 Ratings
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What is NielsenIQ Social 360?
Digital Insights offers a comprehensive solution for deriving meaningful insights from diverse data sources by analyzing interactions between consumers and brands, as well as their online search behaviors. In the modern digital environment, consumers participate in a continuous cycle of searching, reading, sharing, and making decisions online. Each business inquiry requires a customized strategy that involves selecting the appropriate data streams, tools, models, and areas of expertise. Through the utilization of Artificial Intelligence to sift through irrelevant details and organize vast amounts of unstructured data, we can gather and analyze significant information that guides strategic business choices. By merging human expertise with AI capabilities, NielsenIQ analysts are skilled at identifying the most critical themes, topics, and keywords vital for understanding consumer engagement. The platform integrates data from social media, search engines, and product reviews, all linked by shared themes and attributes, ultimately revealing insights throughout the consumer journey and deepening the comprehension of market dynamics. This integrated methodology empowers businesses to respond more adeptly to changing consumer behaviors, fostering adaptability in a competitive landscape. As a result, organizations can better align their strategies with the pulse of consumer trends.
What is Auris?
Elevate your market analysis capabilities with Auris, an innovative platform powered by AI that provides valuable consumer insights. By employing state-of-the-art deep learning methodologies, Auris analyzes real-time streaming data to reveal essential insights with an unmatched sample size and at a significantly lower cost. The platform effectively utilizes alternative data sources, tapping into a vast array of consumer discussions, feedback, and reviews that are readily accessible. Nonetheless, this unstructured data needs careful processing to filter out irrelevant information and enhance various characteristics, and Auris is particularly adept at this task. As a result, you receive actionable insights quickly and in a format tailored to your specific requirements. Rely on Auris to bolster not only your marketing strategy but also its execution, focusing on all aspects that are crucial to your success: your brand identity, product offerings, and key focal points. This broad scope of data collection includes insights from social media platforms, review sites, news articles, influential blogs, and even your competition! By harnessing the power of Artificial Intelligence and Neuro-Linguistic Programming, you can convert this raw information into structured, significant data that informs your decisions and strategies. With Auris, you're not merely collecting data; you're transforming it into a dynamic asset for growth and innovation, ensuring your business stays ahead of the curve. Embrace the future of market research with Auris as your guide.
Integrations Supported
Eloqua
Facebook
Freshdesk
Google Cloud Bigtable
Salesforce
Tableau
X (Twitter)
Zendesk
Zoho CRM
Integrations Supported
Eloqua
Facebook
Freshdesk
Google Cloud Bigtable
Salesforce
Tableau
X (Twitter)
Zendesk
Zoho CRM
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$99 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
NielsenIQ
Company Location
United States
Company Website
nielseniq.com/global/en/solutions/nielseniq-social-360/
Company Facts
Organization Name
GenY Labs
Date Founded
2016
Company Location
India
Company Website
genylabs.io
Categories and Features
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
Categories and Features
Artificial Intelligence
Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking