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What is Nucleus?

Your organization has access to a vast amount of data; how are you making the most of it? By utilizing association analytics, you can keep a close eye on and react to your vital KPIs through the seamless integration and analysis of your data in an easy-to-navigate platform called Nucleus. This innovative tool allows you to set clear goals, evaluate the success of your strategies, and make informed decisions that enhance member satisfaction while advancing your organizational objectives. Unlike complex software that often goes underutilized, Nucleus encourages broad engagement and user acceptance. Its quick implementation, lack of prerequisite training, and instant benefits for users make it exceptionally user-friendly. Designed with everyone in mind, Nucleus provides analytics tailored to the needs of individuals ranging from marketing interns to executive directors. The platform simplifies the data analysis process for associations, offering ready-to-use visualizations of industry-specific member data along with endless customization possibilities. Moreover, because of its user-centric design, even those with limited technical backgrounds can effectively harness its powerful features, thus expanding its reach and impact across your organization. This ensures that every team member can contribute to the overall success of your initiatives.

What is MSIGHTS?

Every organization encounters obstacles concerning data, but we are committed to helping you realize the full capabilities of your marketing data. Serving as a vital component of your marketing team, we enhance MarTech effectiveness by integrating people, processes, and platforms seamlessly. When these three factors are in sync, you can tap into the genuine power of data-driven decision-making. The MSIGHTS platform, carefully crafted from inception, provides a robust suite of applications and integrated services designed to prepare your data for analytics at the enterprise level. By taking control, you will achieve greater transparency and maximize the value extracted from your marketing data. Our solution packages can be employed individually to address specific challenges or combined for a holistic application of MSIGHTS across your marketing and data operations. From initial setup to continuous support, every solution is backed by our extensive data expertise and a dedicated customer service team, ensuring that you have the necessary resources for your success. This collaborative strategy not only resolves immediate issues but also equips your organization for ongoing growth and effectiveness in the long term. Ultimately, with our support, you can transform your data challenges into opportunities for innovation and advancement.

Media

Media

Integrations Supported

Salesforce
Baidu
Catalyst
Digital Turbine
Driftrock
Enspire For Enterprise
Google Analytics
Google Digital Risk Protection
Kochava
Liftoff
LinkedIn
Marigold Engage+
Outbrain
Sizmek Ad Suite
Sprinklr
The Trade Desk
Zendesk
adMarketplace
eBay

Integrations Supported

Salesforce
Baidu
Catalyst
Digital Turbine
Driftrock
Enspire For Enterprise
Google Analytics
Google Digital Risk Protection
Kochava
Liftoff
LinkedIn
Marigold Engage+
Outbrain
Sizmek Ad Suite
Sprinklr
The Trade Desk
Zendesk
adMarketplace
eBay

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Gravitate Solutions

Date Founded

2007

Company Location

United States

Company Website

nucleusanalytics.com

Company Facts

Organization Name

MSIGHTS

Company Location

United States

Company Website

www.msights.com/solutions

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Data Visualization

Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery

Reporting

Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Email Reports
Financial Reports
Forecasting
Marketing Reports
OLAP
Report Export
Sales Reports
Scheduled / Automated Reports

Categories and Features

Dashboard

Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Data Governance

Access Control
Data Discovery
Data Mapping
Data Profiling
Deletion Management
Email Management
Policy Management
Process Management
Roles Management
Storage Management

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Data Visualization

Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Reporting

Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Email Reports
Financial Reports
Forecasting
Marketing Reports
OLAP
Report Export
Sales Reports
Scheduled / Automated Reports

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