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What is ODAIA MAPTUAL?

ODAIA's MAPTUAL provides an in-depth examination of the entire customer journey by leveraging sophisticated analytical technologies, artificial intelligence, and machine learning, thereby equipping pharmaceutical commercial teams with real-time predictive insights. This innovative approach enables precise targeting, improves resource allocation, and promotes commercial adaptability, all within a single software as a service (SaaS) framework that integrates effortlessly with pre-existing purchased data. Serving as a comprehensive customer insights platform, MAPTUAL combines data from various internal and external sources to offer a complete perspective. By employing unique and proprietary algorithms, it delivers instant predictive insights for sales and marketing teams, allowing them to optimize resource utilization and create personalized customer interactions. Additionally, it facilitates the refinement of customer targeting by considering market dynamics and real-time modifications, ensuring that healthcare professionals receive the most relevant messages through optimal channels for an exceptional customer journey. Ultimately, MAPTUAL empowers teams to measure and refine their strategies continuously, fostering deeper engagement through hyper-personalization at its core, which drives improved outcomes in the competitive pharmaceutical landscape.

What is Finastra Essence?

Finastra Essence is a cutting-edge, cloud-first core banking platform engineered to meet the needs of modern financial institutions. Supporting retail, commercial, and Islamic banking, it leverages a modular, API-rich architecture to deliver rapid innovation, 24/7 uptime, and the agility needed in today’s market. Banks can craft hyper-personalized customer experiences with seamless digital onboarding, persona-based applications, and consistent omnichannel touchpoints. Advanced AI and machine learning analytics provide deep insights into customer behavior, enabling smarter, data-driven decision-making and strategic growth. A 360-degree customer dashboard consolidates key metrics, performance indicators, and actionable data, helping banks stay competitive. The open ecosystem model allows easy integration with fintechs and third-party services via extensive open APIs, fostering collaboration and innovation. Running securely on Microsoft Azure, Essence offers high scalability, resilience, and compliance with industry standards. Its flexibility makes it equally suited for fast-moving challenger banks and established players seeking transformation. By eliminating integration complexity, it allows institutions to focus on customer value and market expansion. Essence is more than just a core system—it is a catalyst for next-generation banking success.

Media

Media

Integrations Supported

Apiax
AriLinc
Banker's Dashboard
Finastra
Fincom.Co
Geezeo
Kinective Bridge
LawTrac
MANTL
SavvyMoney
Treasury Systems
Unblu

Integrations Supported

Apiax
AriLinc
Banker's Dashboard
Finastra
Fincom.Co
Geezeo
Kinective Bridge
LawTrac
MANTL
SavvyMoney
Treasury Systems
Unblu

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ODAIA

Date Founded

2018

Company Location

Canada

Company Website

odaia.ai/

Company Facts

Organization Name

Finastra

Date Founded

2017

Company Location

United Kingdom

Company Website

www.finastra.com/universal-banking/solutions/essence

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

Banking

ATM Management
Compliance Tracking
Corporate Banking
Credit Card Management
Credit Union
Investment Banking
Multi-Branch
Online Banking
Private Banking
Retail Banking
Risk Management
Securities Management
Transaction Monitoring

Online Banking

Brokerage
Cash Management
Chat / Messaging
Credit Card Management
Electronic Statements
Fraud Detection
Loan Management
Marketing Automation
Retail Banking
Single Sign On
Transaction Monitoring

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