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What is Oculid?

Leverage our smartphone-enabled eye tracking technology to study how users distribute their attention while interacting with your digital offerings, marketing content, or overall brand presence. By analyzing video recordings, heatmaps, click patterns, test durations, and task completions, you can uncover valuable insights into user behaviors that reveal which features attract and retain focus. Participants can easily take part in your study using their smartphones from their usual environments, providing a more authentic interaction experience. This method allows you to gather reliable data and perform remote studies with high accuracy, resulting in up to 80% time savings and 70% cost reductions compared to conventional in-lab testing, all without sacrificing quality. You can promptly examine and interpret the results on Oculid’s platform, where comparisons can be made across various participants and tasks, producing visual data representations based on specific metrics such as taps and fixations. As soon as each participant completes and submits their input, you'll be able to see the results instantly, facilitating timely and well-informed decisions about your digital products. This cutting-edge approach not only streamlines your research process but also deepens your understanding of user engagement and preferences. Ultimately, embracing this technology can significantly enhance your strategic planning and product development.

What is Cognitive3D?

This innovative immersive analytics platform is tailored for training managers, designers, and researchers, enabling them to evaluate the effectiveness of training programs and employee performance outcomes with precision. By focusing on compliance assessments, organizations can bolster safety protocols, significantly reducing the likelihood of injuries and errors. The platform collects valuable insights from diverse fields, including consumer packaged goods, architecture, engineering, construction, and retail. It optimizes product development workflows, delivering rapid and actionable insights. Users can test their hypotheses within a virtual reality environment, utilizing sophisticated data collection methods such as eye-tracking, fixations, and biometrics to ensure scientific accuracy. Additionally, organizations can gain immediate insights from their virtual and augmented reality projects. This state-of-the-art technology transforms consumer research, enabling brands to enhance their product strategies and achieve a more nuanced understanding of consumer behaviors through a platform that quantifies results. Our enterprise clients are setting spatial objectives to develop training simulations that produce more definitive outcomes, leading to reduced injuries, improved safety standards, and effective productivity assessments within their teams. By harnessing this powerful platform, businesses are not only able to fulfill their training goals but also stimulate innovation and growth across various sectors, paving the way for a future where training and technology converge seamlessly.

Media

Media

Integrations Supported

Quest for Business
Unity
Unreal Engine

Integrations Supported

Quest for Business
Unity
Unreal Engine

API Availability

Has API

API Availability

Has API

Pricing Information

€100 per test
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Oculid

Date Founded

2018

Company Location

Germany

Company Website

www.oculid.com

Company Facts

Organization Name

Cognitive3D

Company Location

Canada

Company Website

cognitive3d.com

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

UX

Animation
For Mobile
For Websites
Heatmaps
Prototyping
Screen Activity Recording
Unmoderated Testing
Usability Testing
User Journeys
User Research

Categories and Features

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