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What is Oculid?

Leverage our smartphone-enabled eye tracking technology to study how users distribute their attention while interacting with your digital offerings, marketing content, or overall brand presence. By analyzing video recordings, heatmaps, click patterns, test durations, and task completions, you can uncover valuable insights into user behaviors that reveal which features attract and retain focus. Participants can easily take part in your study using their smartphones from their usual environments, providing a more authentic interaction experience. This method allows you to gather reliable data and perform remote studies with high accuracy, resulting in up to 80% time savings and 70% cost reductions compared to conventional in-lab testing, all without sacrificing quality. You can promptly examine and interpret the results on Oculid’s platform, where comparisons can be made across various participants and tasks, producing visual data representations based on specific metrics such as taps and fixations. As soon as each participant completes and submits their input, you'll be able to see the results instantly, facilitating timely and well-informed decisions about your digital products. This cutting-edge approach not only streamlines your research process but also deepens your understanding of user engagement and preferences. Ultimately, embracing this technology can significantly enhance your strategic planning and product development.

What is Easy User Test?

Creating your landing pages, social media posts, attention-grabbing headlines, and informative newsletters can take up a considerable amount of your time and resources. For many entrepreneurs with packed schedules, meeting tight deadlines and adhering to limited budgets can complicate the ability to prioritize these crucial activities. It's essential to guarantee that the content and design of your website align with your business objectives. Yet, traditional methods for testing effectiveness can often be costly and labor-intensive, requiring specialized expertise that may not be readily available. Allow us to handle the message testing for your written content. Our streamlined remote testing services are significantly more economical than conventional laboratory tests, enabling authentic user engagement without extensive setup. This arrangement allows you to focus on what matters most in your enterprise while we work to refine your content strategy and improve your overall communication effectiveness. By entrusting this task to us, you can ensure that your messaging resonates well with your audience.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

€100 per test

Pricing Information

$59 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Oculid

Date Founded

2018

Company Location

Germany

Company Website

www.oculid.com

Company Facts

Organization Name

Easy User Test

Company Location

Switzerland

Company Website

easyusertest.com

Categories and Features

Eye Tracking

Not specified

Market Research

Not specified

UX

Not specified

Categories and Features

UX

Not specified

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