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What is Ogury?

Ogury operates as a global advertising technology company that specializes in privacy-focused advertising solutions aimed at brands, agencies, and publishers by prioritizing personas rather than individual identities. Their cutting-edge methodology goes beyond traditional contextual and semantic targeting techniques, allowing brands to reach the right audience while protecting personal data. This approach, known as personified advertising, centers on targeting anonymized personas that reflect specific online behaviors and traits at the ad placement level, which not only ensures privacy but also enhances accuracy and effectiveness. The Active Insights platform provides brands with a user-friendly way to access and interpret persona-driven insights, which boosts audience comprehension without relying on personal identifiers. With a rich array of pre-defined personas, the platform enables brands to swiftly pinpoint and engage with their desired target audiences. Additionally, Ogury's tailored solutions incorporate eye-catching creative formats and strong collaborations with reputable publishers, further amplifying their advertising prowess. Consequently, brands can utilize these insights and partnerships to enhance their advertising effectiveness while simultaneously fostering consumer trust. Ultimately, Ogury's focus on privacy-centric strategies positions it as a leader in the evolving landscape of digital advertising.

What is Infosys Genome Solution?

The Genome Solution provides businesses across diverse industries with the tools to leverage analytics for creating personalized experiences for their customers. This cutting-edge solution allows organizations to monitor customer engagement through various channels, such as online platforms, social networks, and in-person interactions, while also incorporating their internal data that reflects customer behavior, known as genomes. Featuring an extensive library of more than 5,000 pre-established customer genomes, it simplifies the data preparation and analytical processes, enabling companies to reduce the time typically required for data configuration by up to 80%. This significant improvement not only speeds up data analysis but also establishes a foundation for sophisticated predictive and prescriptive analytics, yielding insights that are both contextual and tailored to specific customer profiles. As a result, the Genome Solution revolutionizes how businesses perceive and cater to the evolving preferences of their clientele in a fast-paced marketplace. By enhancing their understanding of customer behavior, companies can adapt more swiftly to changing demands and preferences.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Ogury

Date Founded

2014

Company Location

United Kingdom

Company Website

ogury.com

Company Facts

Organization Name

Infosys

Date Founded

1981

Company Location

India

Company Website

www.infosys.com/services/data-analytics/offerings/infosys-customer-genome-solution.html

Categories and Features

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Popular Alternatives

Popular Alternatives

GenomeStudio Reviews & Ratings

GenomeStudio

Illumina