Ollco vs. Employee Advocacy by Sprout Social

Ollco delivers an innovative enterprise social networking platform tailored to help you build outstanding social networking sites that are not only easy to launch but also effortless to expand. By utilizing advanced networking features, you can cultivate connections and actively engage with your professional community. With Ollco, you can develop bespoke communities rich in interactive elements, such as sharing photos, videos, posts, comments, likes, blogs, and articles. We believe that social media is still evolving, and future advancements will cater more specifically to the distinct needs of different user demographics. As users grow accustomed to sophisticated and intuitive social media platforms, any new service must fulfill or surpass these existing market standards. Ollco offers a robust, smart, and scalable networking solution, allowing you to concentrate entirely on your creative vision for a social media site, ensuring your ideas can come to life. Moreover, by harnessing our platform, you can establish a dynamic online community that truly connects with your audience, paving the way for lasting relationships and engagement.

Sprout Social’s Employee Advocacy platform enables organizations to amplify their social media presence by empowering employees to share branded content quickly and confidently, all while maintaining compliance with pre-approved messaging. This tool helps companies increase organic reach and brand awareness significantly, saving considerable advertising costs by harnessing earned media value generated through employee networks. Employees can share content effortlessly across major social platforms such as LinkedIn, X (formerly Twitter), Facebook, and Instagram using intuitive desktop and mobile applications. The platform allows organizations to draft message ideas, send targeted communications via newsletters or integrated workspaces like Microsoft Teams and Slack, and enable employees to explore relevant topics in their preferred languages. Gamification features boost engagement by rewarding participation, making advocacy fun and motivating. Employers gain access to detailed analytics that track shares, reach, earned media value, and connections to leads, web traffic, and event sign-ups, proving the ROI of advocacy efforts. Sprout Social supports flexible workflows and multilingual capabilities, accommodating the needs of global organizations. Backed by industry studies, the platform demonstrates how brand consistency through employee advocacy can increase revenue and talent pipeline growth. It is an essential solution for companies looking to turn their workforce into authentic brand ambassadors who can drive marketing impact organically. Overall, Sprout Social’s Employee Advocacy bridges the gap between internal communications and external brand promotion effectively and securely.