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What is Oplytic?

We concentrate on performance-driven campaigns that aim to attract a substantial number of high-quality users. Our placements are designed to be direct, uncomplicated, and secure for your brand's reputation. Payment is only required when users complete the intended action, ensuring that our partners receive compensation for their contributions. We employ both our own and third-party techniques to safeguard against fraudulent activities. By leveraging our meticulously chosen publishing partners, you can optimize your potential for success. Oplytic is dedicated to delivering a high return on investment while effectively reducing risk, seamlessly integrating with your current affiliate network and partners, and linking to your mobile and web analytics platforms as well as your CRM for a thorough measurement overview. Furthermore, Oplytic provides precise tracking and deep linking tailored specifically for mobile app marketing initiatives. When you are ready to elevate your app user acquisition tactics and have an established affiliate marketing framework, Oplytic seamlessly bridges the gap between the two realms. Simply embed the Oplytic code, designate the destination for your conversion data, and your affiliate network can commence mobile app campaigns through your affiliates without altering your existing workflow or financial arrangements. This efficient method not only simplifies your operations but also paves the way for significant scaling of your marketing strategies. With Oplytic, you'll find it easier than ever to achieve your user acquisition goals while maintaining optimal efficiency.

What is CAKE?

Effective oversight of performance marketing in real-time is crucial. With CAKE's robust performance-marketing software, you gain visibility into your marketing initiatives and are equipped to make informed decisions that enhance your strategy. By accurately managing and evaluating partner performance, you can significantly improve your profit margins. Furthermore, the capability to gather, verify, and distribute leads instantaneously helps in maximizing profitability. The multitouch attribution feature enables you to assess the effectiveness of various channels and fine-tune your Return on Ad Spend (ROAS). Additionally, CAKE's Affiliate Marketing Solutions provide essential tools for the efficient management and analysis of your partner marketing program, ensuring you can boost performance and attract high-value partners. Meanwhile, CAKE's Lead Generation Solution efficiently captures and authenticates leads in real-time, while also measuring closed-loop performance to optimize your acquisition strategies for the best possible results. This comprehensive approach allows marketers to stay ahead in a competitive landscape.

Media

Media

Integrations Supported

7shifts
ASTRAD DSP
Anura.io
AnyTrack
Call Sumo
CallTrackingMetrics
Contact Cloud
Flows
IPQS Device Fingerprinting
IPQualityScore
Invoca
Pepperjam
Pushnami
QuickBooks Online
TUNE
Tipalti
Trackier
Trackonomics

Integrations Supported

7shifts
ASTRAD DSP
Anura.io
AnyTrack
Call Sumo
CallTrackingMetrics
Contact Cloud
Flows
IPQS Device Fingerprinting
IPQualityScore
Invoca
Pepperjam
Pushnami
QuickBooks Online
TUNE
Tipalti
Trackier
Trackonomics

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Oplytic

Date Founded

2011

Company Location

United States

Company Website

www.oplytic.com

Company Facts

Organization Name

CAKE

Date Founded

2010

Company Location

United States

Company Website

www.getcake.com

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Referral

Affiliate Marketing
Campaign Management
Contact Management
Employee Referral Management
Feedback Management
Lead Engagement
Loyalty Program
Referral Tracking
Rewards Management

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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