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What is Opticks?

Opticks emerges as a distinctive cybersecurity platform specifically designed for MVAS, Affiliate Networks, and Direct Advertisers, leveraging relentless artificial intelligence to maintain continuous surveillance. Its advanced and customizable analytics tools effectively detect various threats, including fraudulent subscriptions, automated bots, iFrames, malicious APKs, MSISDN, proxy traffic, harmful applications, and unsafe IP addresses. The seamless onboarding experience makes Opticks a top choice for forward-thinking companies around the world. This solution not only obstructs but also tracks complex forms of ad fraud in real-time, empowering users to swiftly recognize which traffic sources are poised to yield revenue while proactively preventing fraud. By supplying your growth teams with precise acquisition data, Opticks streamlines the fight against sophisticated online ad fraud, allowing you to confidently boost revenue. Our state-of-the-art technology is adept at revealing the most advanced fraud methodologies, with its adaptive machine learning features ensuring it remains ahead of malicious entities. Prepare to scrutinize the actual quality of your traffic, identify possible threats, and make well-informed decisions instantly, which will ultimately revolutionize your online advertising strategy. This innovative approach not only enhances security but also maximizes the effectiveness of your advertising efforts.

What is Marcode?

Marcode is a cutting-edge platform that leverages AI technology to protect brands and detect affiliate fraud, empowering ecommerce and digital marketing teams to defend their paid search investments and affiliate initiatives by identifying and averting problems such as affiliate hijacking, brand bidding, trademark violations, unauthorized coupon code exploitation, and harmful browser extensions that can dilute traffic, inflate costs, and generate false commissions. It features real-time surveillance of branded keywords across multiple search engines, performing regular assessments to reveal advertisers bidding on brand-specific terms and uncovering hidden affiliate identifiers, even when advanced cloaking methods are employed. Users can seamlessly monitor all advertisers, gather evidence, and take action to remove malicious actors from their ecosystem. Additionally, Marcode simplifies the trademark complaint process and offers tools to detect coupon abuse and monetization through extensions, thereby effectively reducing unnecessary expenses and protecting brand integrity while ensuring a straightforward user experience. In an environment where maintaining brand visibility is essential, Marcode emerges as a crucial resource for upholding a brand's reputation and financial well-being, providing a comprehensive solution for businesses to thrive in the competitive digital landscape. Moreover, its robust analytics and reporting features allow users to make informed decisions based on data-driven insights, further enhancing their strategic approach to brand management.

Media

Media

Integrations Supported

Pushground

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Opticks

Date Founded

2018

Company Location

Spain

Company Website

www.optickssecurity.com

Company Facts

Organization Name

Marcode

Date Founded

2023

Company Location

United Kingdom

Company Website

www.marcode.ai/

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Risk Assessment

LiDAR

Not specified

Categories and Features

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