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What is Oribi?

Oribi is an all-encompassing Marketing Analytics platform that empowers businesses of any scale to make educated, data-driven decisions through its advanced technology and outstanding optimization assistance. By identifying key focus areas, Oribi turns your data into practical strategies, enabling you to gain insights that advance your business objectives. Keep up with market trends and adapt to changes seamlessly. The platform features a groundbreaking Magic Events tool that effortlessly tracks all user interactions on your website—whether they are clicks, form submissions, page views, or purchases—eliminating the need for developer involvement. Consequently, your team can respond quickly and independently to improve business performance and achieve impactful results. This user-friendly approach ultimately fosters a more agile environment for growth and innovation.

What is Open Web Analytics?

Open Web Analytics (OWA) is an open-source web analytics framework that is both free and designed to give you full control over how you collect and analyze data related to your websites and applications. Whether you choose to run OWA on your own domain or seamlessly integrate it into your web application, it offers a level of customization that allows for adjustments based on your unique requirements. The framework supports tracking for various platforms, including WordPress and MediaWiki, and is capable of monitoring administrative events as well. OWA is equipped with numerous standard metrics, dimensions, and reports that enhance your understanding of the collected data. With a comprehensive data access API, it allows for integration with raw data, enabling detailed analyses. Additionally, OWA adheres to GDPR and other privacy standards, ensuring the protection of user information. In addition to its standard analytics capabilities, OWA includes various advanced features that are frequently absent in other open-source options. Its intuitive dashboard provides a clear overview of your analytics, allowing you to delve into individual web page performance, including the pages users visit before and after. You can also assess the clickstream of anonymized user sessions, offering valuable insights into user behavior and navigation trends. Overall, this extensive array of features positions OWA as a formidable tool for anyone aiming to enhance their online presence and make data-driven decisions. By leveraging OWA, users can significantly improve their understanding of site interactions and optimize their content strategies effectively.

Media

Media

Integrations Supported

Integrations Supported

GetTerms
MediaWiki
WordPress

API Availability

API Availability

Has API

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Free
Free Version

Supported Platforms

SaaS

Supported Platforms

Windows
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Oribi

Date Founded

2015

Company Location

United States

Company Website

oribi.io

Company Facts

Organization Name

Open Web Analytics

Company Website

www.openwebanalytics.com

Categories and Features

AI Marketing

Not specified

Campaign Management

Channel Management
Email Marketing
Multi-Campaign

Content Analytics

Not specified

Customer Journey Mapping Tools

Attribution Modeling
Behavioral Analytics
Customer Profiles
Data Import / Export
Predictive Analytics

Digital Analytics

Not specified

Marketing Analytics

Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics

Web Analytics

Conversion Tracking
Goal Tracking
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Website Optimization Tools

Content Management
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Content Analytics

Not specified

Web Analytics

Not specified

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