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What is Oyster CDP?

Oyster goes beyond the conventional definition of a customer data platform (CDP) by establishing itself as the pioneering customer insights platform (CIP) globally. Its core emphasis lies on the customer experience, effectively branding it as "data unifying software." When integrated into a company's martech ecosystem, it significantly improves the handling of customer interactions across various touchpoints, such as marketing, customer service, and product innovation. By introducing a level of agility to organizational analytics, Oyster sets itself apart from standard customer relationship management systems. It adeptly gathers data from both online and offline customers, even including those who choose to remain anonymous. In addition, it consolidates enterprise data from numerous sources, guaranteeing that decision-makers have continuous access to critical insights. Empowered by artificial intelligence, Oyster boasts sophisticated automation features that greatly enhance the efficiency of everyday marketing tasks. Unlike traditional CDPs, the Oyster CIP not only connects disparate data sources but also provides actionable insights extracted from a variety of data streams, facilitating effortless integration across all business operations. This forward-thinking strategy allows organizations to swiftly adapt and respond to changing customer preferences and market trends. Ultimately, Oyster's innovative capabilities redefine how businesses understand and engage with their customers.

What is Little Stream Software?

Little Stream Software specializes in developing cutting-edge applications for Shopify that assist merchants in enhancing their online stores through the analysis of customer behavior, focusing on elements such as customer segmentation, personalized messaging, and loyalty cultivation. They provide comprehensive customer insights tailored specifically for Consumer Packaged Goods (CPG) businesses on Shopify, offering essential metrics and strategies for growth aimed at boosting customer loyalty and encouraging repeat purchases. By evaluating overall performance metrics in comparison to industry benchmarks and past results, businesses can pinpoint their strengths and identify opportunities for improvement. The Repeat Customer Insights tool conducts a thorough analysis of your customer data, delivering detailed reports on the behaviors of your most loyal and high-value clients. Additionally, this tool offers clear, actionable suggestions to help maintain customer loyalty and convert occasional buyers into committed repeat customers. With the Insights System, merchants can perform in-depth analyses and comparisons of their data, enabling them to make well-informed business decisions that enhance overall performance. This comprehensive methodology empowers merchants with the insights needed to build enduring relationships with their customers, ultimately driving long-term success. By leveraging these innovations, businesses can stay ahead in a competitive landscape and ensure sustainable growth.

Media

Media

Integrations Supported

Shopify

Integrations Supported

Shopify

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$59 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Express Analytics

Date Founded

1999

Company Location

United States

Company Website

expressanalytics.com

Company Facts

Organization Name

Little Stream Software

Date Founded

2007

Company Location

United States

Company Website

www.littlestreamsoftware.com

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

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Segment Reviews & Ratings

Segment

Twilio

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