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What is Oznaka?

Oznaka is an innovative online platform tailored for the identification and assessment of influencers, particularly aimed at marketing teams within the crypto and fintech industries that are managing campaigns on X. Users have the option to describe their campaign parameters in a conversational format or to directly enter influencer handles, allowing for a detailed analysis of how well these creators align with their target demographics. The platform provides customized recommendations and comparative data, including metrics such as audience relevance, anticipated organic reach, engagement quality, potential fake followers or interactions, and cost estimates like CPM. This enables marketing teams to systematically evaluate and compare possible influencers, facilitating the creation of a refined shortlist for various projects, such as token launches, token generation events, and ongoing marketing strategies. By concentrating on the evaluation of crypto influencers specific to X, Oznaka seeks to deepen teams' insights into the compatibility and value of these creators before they embark on outreach or commit budget to campaigns. Furthermore, this methodology not only simplifies the influencer selection process but also enhances the overall effectiveness of marketing efforts in the fast-paced world of cryptocurrency. Ultimately, Oznaka empowers teams to make informed decisions that can significantly impact their campaign outcomes.

What is Influur?

Influur is an AI-powered creator marketing and influencer campaign management platform that helps businesses automate the planning, execution, and measurement of social media campaigns. The software combines influencer discovery, audience intelligence, campaign strategy, creator communications, content management, and performance analytics within a centralized workspace. Its autonomous AI agent, Pulse, interprets marketing objectives and generates campaign recommendations based on audience interests, emerging trends, creative formats, and available budgets. For music marketing campaigns, the platform analyzes social media sounds, genre preferences, and audience behavior to identify creators whose content aligns with particular artists or releases. Its proprietary Pulse Score ranks potential influencers according to campaign relevance, helping marketers select creators for specific promotional objectives. Creator profiles include contact methods, previous collaborations, historical pricing information, response rates, and past campaign performance to support informed partnership decisions. Automated outreach tools send personalized messages to multiple creators, coordinate negotiations, and identify replacement influencers when selected participants become unavailable. Campaign execution features allow teams to distribute creative briefs, manage content submissions, review deliverables, coordinate publishing schedules, and monitor campaign progress. Secure payment workflows use authorized third-party payment providers to distribute creator compensation after agreed content requirements have been fulfilled and approved. Reporting capabilities include real-time tracking of views and engagement, creator performance analysis, customizable dashboards, and shareable reports for internal teams and external stakeholders.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

$0
The self-service product is free during beta.
Free Trial Offered?

Pricing Information

Free
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Mac

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Wallchain

Date Founded

2021

Company Location

United States

Company Website

oznaka.ai

Company Facts

Organization Name

Influur

Company Location

United States

Company Website

www.influur.com

Categories and Features

Influencer Marketing

Not specified

Categories and Features

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