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What is PFL Direct Mail?

PFL Direct Mail represents an innovative approach that combines tailored direct mail with digital marketing strategies, with the goal of enhancing customer engagement and improving conversion rates. This platform harnesses data-driven intelligence and high-quality physical mail, enabling businesses to craft distinctive, sensory experiences that draw attention in a world dominated by digital communication. Additionally, it seamlessly connects with customer relationship management and marketing automation systems, empowering organizations to launch timely and relevant direct mail initiatives based on customer behaviors or significant sales achievements. By employing PFL Direct Mail, companies can strengthen their relationships with both potential and existing customers, boost response rates, and improve overall return on investment through a strategic blend of physical and digital marketing efforts. This novel method not only helps brands differentiate themselves but also leaves a lasting impact on their target audiences, ultimately fostering brand loyalty and recognition. As a result, businesses are better positioned to thrive in a competitive marketplace.

What is Banjo?

Banjo offers two distinct methods for handling your printing requirements: a hands-on approach or a more hands-off alternative. No matter if you're utilizing it for sales, marketing, or operational functions, Banjo is designed to help you efficiently create, store, and distribute all of your printed materials. You maintain complete ownership of your print assets, which gives you total control over items like brochures, signage, sales collateral, point of sales materials, and custom packaging. You can dictate the design, message, timing, and accessibility of your materials without needing to submit requests to the Marketing team, enabling anyone to make necessary real-time updates to approved collateral. Banjo simplifies the process across various applications, whether you're launching direct mail campaigns through your marketing automation system, automating the delivery of tailored event or training materials, or overseeing data-driven transactional mail. By alleviating the burdensome manual tasks associated with print logistics, Banjo allows you to focus on more strategic projects that require your expertise and insight. This enhanced efficiency not only ensures that your print operations are conducted smoothly but also facilitates better resource management and allocation, ultimately leading to improved overall productivity. With Banjo, you can confidently navigate the complexities of print management while maximizing your team's effectiveness.

Media

Media

Integrations Supported

Marketo
HubSpot Marketing Hub
Microsoft Azure
Oracle Marketing
Salesforce

Integrations Supported

Marketo
HubSpot Marketing Hub
Microsoft Azure
Oracle Marketing
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$150 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PFL

Date Founded

1996

Company Location

United States

Company Website

www.pfl.com

Company Facts

Organization Name

Banjo

Company Location

United States

Company Website

www.printwithbanjo.com

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

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