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What is PRIMIS?

Assisting users in discovering top-notch video content tailored to their viewing preferences while simultaneously generating fresh video inventory is essential. The video unit is expertly crafted to seamlessly integrate with any website. By leveraging contextual insights and user data, the platform identifies the most captivating videos available. You have the option to either promote your original video content or syndicate videos from reputable publishers like Bloomberg, Reuters, and Hollywood Reporter, among others. Additionally, the specialists at Primis can oversee your pre-roll inventory, optimizing its sales to enhance your revenue potential. This approach not only elevates user engagement but also ensures a steady stream of high-quality content for your audience.

What is Carambola?

Carambola boosts revenue for leading publishers by creating engaging content that captures users' attention. Our cutting-edge, interactive content enhancement modules significantly improve user engagement while also opening up new revenue opportunities. With our innovative, patent-pending technology, we customize our solutions to fit the unique design of your website, ensuring that our vast content library is showcased effectively. This user-centric approach is not just attractive but also seamlessly integrated, leading to an impressive increase in CPM ranging from 25% to 45% right from the outset. Our offerings are secure, professional, and perfectly blended with your articles, whether delivered through DFP or added via a straightforward line of JavaScript. Contextual Units can be effortlessly woven into both desktop and mobile pages, providing high-quality, relevant interactive content that feels organic and editorial. Carambola's sophisticated technology intelligently detects the context of web pages in real-time, utilizing multiple algorithms simultaneously to recognize categories, subjects, personalities, television shows, sports teams, and more, thereby ensuring users receive the most relevant content possible. This results in publishers witnessing not only heightened engagement but also a more personalized user experience that encourages repeat visits, ultimately fostering a loyal audience. Furthermore, our commitment to delivering quality content ensures that users find value in their interactions, which helps in establishing a strong rapport between publishers and their audience.

Media

Media

Integrations Supported

DV Publisher Suite
PubGalaxy

Integrations Supported

DV Publisher Suite
PubGalaxy

API Availability

Has API

API Availability

Has API

Pricing Information

0
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PRIMIS

Date Founded

2007

Company Location

Global

Company Website

primis.tech

Company Facts

Organization Name

Carambola

Date Founded

2014

Company Location

Israel

Company Website

www.carambola.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Publishing and Subscriptions

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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