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What is Panelyst?

Panelyst converts queries regarding products, pricing, or marketing strategies into a carefully structured synthetic audience evaluation. Choose a specific target demographic from either the UK or US and outline a research objective; then, assess the survey methodology, dissect the panel composition, analyze each individual response, evaluate the distribution of those responses, and summarize the results while noting any potential constraints. This strategy enables the exploration of ideas, comparison of different options, validation of messaging, scrutiny of pricing approaches, or gaining a deeper understanding of an audience before committing further time and financial resources. The first in-depth study is available entirely free of charge, with no credit card requirement, while additional research is priced on a pay-as-you-go basis starting at just $5, eliminating any necessity for a subscription, thereby making it accessible to a variety of budgets. By leveraging Panelyst, businesses can not only make well-informed choices but also ensure that their marketing initiatives are closely aligned with the expectations of their target audience. Furthermore, this resource empowers companies to adapt their strategies based on real-time feedback and insights, ultimately enhancing their market presence.

What is Bastody?

Bastody functions as a comprehensive ad testing platform, allowing market research companies and brands to evaluate their advertisements in realistic, contextual scenarios before they go live. Users can create mockups that are either pre-designed or tailored to their needs, covering a variety of formats, including social media, video, CTV, websites, apps, e-commerce, and out-of-home displays. Each mockup is generated as a shareable link and integrates effortlessly with existing survey tools, enabling research teams to keep their established methodologies and workflows intact. Additionally, Bastody captures behavioral metrics at the respondent level, such as attention and engagement rates, alongside the survey feedback collected. The platform offers both managed and self-service options, featuring reusable templates and customized environments, and also includes optional tools for eye tracking and facial expression analysis. By facilitating comparisons of various creative strategies, formats, and placements, Bastody equips teams to identify the most impactful concepts and make informed, data-driven choices before committing budgets to their advertising campaigns. This strategic approach ultimately contributes to more effective advertising initiatives and enhances the return on investment for marketing endeavors, leading to sustained growth and success in the competitive landscape.

Media

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Media

No images available

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

$5 per study
Free Version

Pricing Information

Pricing is tailored to the project scope, required environments and service level. Contact Bastody for a custom quote.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Panelyst

Company Location

United Kingdom

Company Website

www.usepanelyst.com

Company Facts

Organization Name

Bastody

Date Founded

2022

Company Location

Poland

Company Website

www.bastody.com/

Categories and Features

Market Research

Not specified

Categories and Features

Market Research

Email / Online

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