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What is Path2Response?

We differentiate ourselves from traditional data cooperatives by employing our unique algorithms to integrate conventional data, like individual purchasing habits, with the cutting-edge and largely untapped area of online browsing behavior and buyer intent. This innovative combination of information not only improves the effectiveness of standard Coop lists but also allows us to identify previously unrecognized website visitors for targeted direct mail campaigns. While a typical data cooperative might see two shoppers who bought shoes last month as indistinguishable, sharing similar buying histories and equal probabilities for future purchases, we at Path2Response uncover a more intricate narrative; one buyer is satisfied with their selection, whereas the other is still actively seeking a second pair of shoes online. Both consumers hold potential value, yet we understand that the latter is currently in a buying mindset, showcasing a clear intent to acquire another pair. This deeper insight empowers us to customize our outreach strategies, enabling us to connect with the most relevant customers precisely when they are ready to engage. By recognizing the subtle differences in consumer behavior, we can optimize our marketing efforts and drive more impactful results.

What is Easysize?

Help your customers find the ideal fit for their clothing and footwear needs while enhancing the overall user experience of your online store and boosting customer satisfaction. By simply responding to a few easy questions, shoppers can sidestep the inconvenience of submitting measurements or body scans. This innovative solution is designed specifically for apparel and footwear, providing a tailored fit for each individual SKU. With bespoke size and fit recommendations, customers will gain confidence in their purchases, which can lead to lower cart abandonment rates, increased sales conversions, and a decrease in returns linked to sizing discrepancies. Unlike traditional size charts, our app ascertains the best size by analyzing past orders, returns, and personal shopper preferences without requiring body measurements. You have the opportunity to completely customize the Fit Quiz to reflect your brand's unique identity, ensuring that customers receive accurate size suggestions without the complications of measurements or size charts. The insights gleaned from eCommerce visitors are now directly aligned with customer needs, allowing brands to better understand shopper trends and preferences. Moreover, fashion designers can utilize this data-driven knowledge to refine their product development strategies. This method not only enhances the shopping experience but also fortifies the relationship between brands and their consumers, cultivating loyalty and trust over time while ultimately resulting in a more satisfied customer base. As a result, businesses can thrive in a competitive market, providing an exceptional service that resonates well with their audience.

Media

Media

Integrations Supported

Google Analytics
Shopify

Integrations Supported

Google Analytics
Shopify

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$20 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Path2Response

Date Founded

2013

Company Location

United States

Company Website

path2response.com

Company Facts

Organization Name

Easysize

Company Location

Denmark

Company Website

www.easysize.me/

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Categories and Features

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