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What is PeerLogix?

PeerLogix is a streaming analytics and audience intelligence company that helps businesses understand how consumers engage with television and movie content across digital platforms. The platform gathers viewership signals through authorized media-center, media-player, and entertainment tracking applications used by opted-in participants. These signals capture actual streaming consumption, user-reported viewing activity, and expressed interest in content through watchlists. PeerLogix organizes this information into datasets that support audience research, content analysis, and entertainment market intelligence. Its proprietary household identity graph helps connect viewing behavior with household-level audience information for more detailed analysis and targeting. Media companies and streaming providers can use the data to assess content demand, identify emerging viewing trends, and inform programming and distribution strategies. Advertisers can leverage PeerLogix streaming audiences to develop campaigns based on entertainment consumption patterns and viewer interests. Institutional investors can incorporate licensed viewership information into research models to evaluate streaming performance, consumer engagement, and competitive positioning. The company's offerings include PLX Streaming MCP, licensed viewing data, and streaming audience solutions that make entertainment consumption intelligence available for analytical and commercial applications.

What is AdGear Trader?

Samsung Ads fosters a dynamic advertising environment by utilizing data from millions of Samsung devices, such as smart TVs and mobile phones, ensuring seamless connectivity within Samsung households at all times. This innovative platform allows advertisers to maximize their reach, scalability, and precision across all media expenditures, while offering brand-safe inventory enriched by exclusive insights from Samsung's unique data resources. Through Samsung Ads, brands can establish meaningful connections with consumers as they discover fresh content, products, and experiences. Our aim is to revolutionize the traditional TV advertising space with a cutting-edge platform. By using precise, first-party data, our technology leverages Automatic Content Recognition (ACR) to monitor viewership patterns across linear TV, Over the Top (OTT) services, and gaming platforms effectively. Moreover, we can target and analyze interactions on TV devices while maintaining a strong focus on user privacy. As we continue to innovate and engage consumers, Samsung Ads is positioned at the forefront of the rapidly changing advertising landscape, paving the way for future advancements in this industry. Our commitment not only enhances advertiser performance but also enriches the viewing experience for consumers, creating a win-win scenario for all stakeholders involved.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

PeerLogix

Date Founded

2014

Company Location

United States

Company Website

www.peerlogix.com

Company Facts

Organization Name

AdGear

Company Location

Canada

Company Website

adgear.com

Categories and Features

Categories and Features

Campaign Management

Not specified

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