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What is Perpetua?

Perpetua delivers advanced growth optimization and reporting solutions tailored for the leading eCommerce enterprises worldwide. Utilizing this platform, brands and sellers can set strategic goals and depend on Perpetua's top-tier, continuous optimization engine for tactical execution. With seamless integrations with major retailers like Amazon, Walmart, Target, Instacart, and Google Ads, brands are positioned to maximize visibility and achieve comprehensive engagement throughout the customer journey. By leveraging Perpetua, you can initiate campaigns that are not only efficient but also driven by performance, while the platform's smart reporting features highlight the essential metrics required to effectively assess the return on your advertising investments. Furthermore, Perpetua equips advertisers with a range of tools that span the entire sales funnel, including access to Amazon DSP (which encompasses OTT, OLV, and dynamic display ads), as well as influencer marketing and editorial content, all achievable with just a few clicks. This streamlined approach ensures that brands can maintain a competitive edge in the ever-evolving eCommerce landscape.

What is Ad Badger?

You don't have to be a PPC specialist to lower your ACOS and boost your revenue with our powerful Amazon PPC software and tools. Our Amazon PPC Software Tool ensures that your bids remain optimized at all times, adapting seamlessly to changes in the market. By using our platform, you can efficiently oversee your keywords, bids, and campaigns through effective strategies, even if you have no prior experience in PPC. It offers a comprehensive toolkit for managing, automating, and monitoring your Amazon campaigns consistently. The bid optimization feature utilizes a distinctive algorithm that analyzes your conversion data, making daily micro adjustments to help you reach your target ACOS. With just a click, you can enjoy improved bid optimization that enhances your profitability. Moreover, our negative keyword tool thoroughly reviews every keyword from your advertising campaigns over the past six months, identifies those that are underperforming, and automatically categorizes them as negative keywords. Not only will you experience these benefits easily, but you'll also witness your campaigns flourish with minimal effort on your part. This innovative approach ensures that anyone can achieve success in the competitive world of Amazon advertising.

Media

Media

Integrations Supported

Amazon
Amazon Ads
8fig
Roundel

Integrations Supported

Amazon
Amazon Ads

API Availability

API Availability

Pricing Information

$250 per month

Pricing Information

$107 per month

Supported Platforms

SaaS
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Perpetua Labs

Date Founded

2017

Company Location

United States

Company Website

perpetua.io

Company Facts

Organization Name

Ad Badger

Date Founded

2016

Company Location

United States

Company Website

www.adbadger.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Task Management

Amazon Seller Tools

Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Conversion / ROI Tracking
Keyword Tracking / Research
PPC Ads Management

Campaign Management

Channel Management
Multi-Campaign

eCommerce Tools

Not specified

Keyword Research

Not specified

PPC

Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking

Professional Services Automation

Portfolio Management

Search Engine Marketing (SEM)

Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Keyword Research Tools
Keyword Tracking

Categories and Features

Ad Optimization

Not specified

Campaign Management

Event Triggered Actions
Multi-Campaign

PPC

Not specified

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