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What is PixelPulse?

PixelPulse is a Shopify app crafted to alert users when their checkout tracking fails to communicate purchases to Meta or Google Analytics 4. Various issues, including theme updates, conflicts with other applications, or expired tokens, can interrupt the transmission of purchase data to these analytics platforms, often going unnoticed until advertisers start to see a drop in performance metrics weeks later. To tackle this challenge, PixelPulse implements its own pixel within the Shopify store, which diligently monitors checkout activities, sending a Slack notification if checkout events cease for 24 hours, informing users of any issues with forwarding data to Meta or GA4, and updating them once the problem is resolved. Additionally, it provides a server-side backup for checkout data to be sent to the Meta Conversions API and GA4, all organized within a single dashboard that tracks the status of each checkout event and its intended destination. The free plan offers access to the dashboard and backup forwarding to one platform, either Meta or GA4, while the Starter plan, priced at $19 per month with a 7-day trial, includes both platforms, Slack notifications, and a 30-day history of events. This comprehensive alert system not only helps merchants take swift actions but also empowers them to refine their advertising strategies with precision, ensuring they remain competitive in the ever-evolving digital marketplace.

What is Digger by Digtective?

Digger is a powerful server-side tracking and attribution tool specifically designed for e-commerce businesses and agencies looking for reliable, privacy-focused insights into ad performance. By retrieving events directly from your store's server, Digger skillfully overcomes challenges posed by browser restrictions, ad blockers, and the changes introduced with iOS 14 and subsequent updates, thus helping to recover lost conversions effectively. The platform offers seamless integration with popular services like the Meta Conversion API, Google Ads, and TikTok, providing high-quality, deduplicated events that improve Event Match Quality (EMQ) and optimize campaign performance. With comprehensive UTM and click-ID tracking, Digger guarantees that every transaction is accurately traced back to its source, offering clear and actionable attribution across diverse marketing channels. Whether your business runs on WooCommerce, Shopify, or another e-commerce platform, Digger is engineered to enhance Return on Ad Spend (ROAS), reduce unnecessary advertising costs, and provide transparent performance metrics. This makes it particularly advantageous for ambitious brands and agencies managing multiple stores, as they require precise and trustworthy data for effective marketing strategies. Furthermore, Digger not only aids in improving marketing efficiency but also fosters a deeper understanding of customer interactions, ultimately enabling brands to refine their approaches and drive growth more effectively.

Media

Media

No images available

Integrations Supported

Shopify

Integrations Supported

API Availability

API Availability

Pricing Information

$19/month
Free plan: tracking health dashboard and server-side backup forwarding to one platform (Meta or GA4), 1-day history. Starter $19/month with a 7-day free trial: Meta and GA4 together, Slack alerts, 30-day history. Billed through Shopify.
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

MoeZee Shop

Company Location

Egypt

Company Website

www.moezeeshop.com/pixelpulse/

Company Facts

Organization Name

Digtective

Date Founded

2017

Company Location

Norway

Company Website

digtective.com

Categories and Features

Conversion Tracking

Not specified

Categories and Features

Conversion Tracking

Not specified

Marketing Attribution

Not specified

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