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What is Placer.ai?

Gain exceptional understanding of consumer movement behaviors that can enhance your business strategies. Compare your performance with that of local and distant rivals in the market. With data covering more than 13 million locations and businesses across the United States, you can analyze visitor patterns and customer interactions in any retail sector. Track visitor numbers by hour, day, and month while uncovering geographical information about where customers come from and where they are headed. Discover the demographic characteristics, interests, and buying intentions of your target audience. Pinpoint crucial areas that foster real economic activity and evaluate customer loyalty trends as well as evolving consumer preferences. Moreover, explore how significant events impact your business environment. This thorough analysis equips you with the knowledge necessary to make well-informed strategic choices, ultimately positioning your business for success in a competitive landscape. By leveraging these insights, you can enhance your operational efficiency and better meet the needs of your customers.

What is Advan?

Advan Research delivers a robust analytics platform that specializes in location and transaction data, providing accurate and privacy-compliant insights into foot traffic, mobility, and transactions across millions of physical locations worldwide. By harnessing opt-in geolocation data from hundreds of millions of devices, as well as credit and debit card transaction information, the platform constructs a detailed model that incorporates curated geofences covering over 150 million buildings and points of interest. This sophisticated approach facilitates the creation of in-depth metrics, including traffic counts, dwell durations, demographic insights, migration patterns, and revenue predictions for thorough comparative analysis. Their extensive array of products features cutting-edge tools such as REveal, a self-service GIS dashboard tailored for real estate and traffic analytics, in addition to offerings like REI Real Estate Intelligence, SpendView transaction feeds, Patterns+ foot traffic data, REP insights into demographics and migration, and the FiT financial terminal. Clients can utilize these resources to effectively visualize, evaluate, and compare multiple locations, which significantly enhances their strategic decision-making in the realms of real estate and retail. Furthermore, this all-encompassing platform equips businesses with the ability to uncover deeper insights, ultimately enabling them to make more educated decisions grounded in the wealth of data available. As a result, companies can better navigate market dynamics and optimize their operations based on actionable intelligence.

Media

Media

Integrations Supported

MapZot.AI

Integrations Supported

MapZot.AI

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Placer Labs

Date Founded

2013

Company Location

United States

Company Website

www.placer.ai/

Company Facts

Organization Name

Advan

Date Founded

2015

Company Location

United States

Company Website

advanresearch.com

Categories and Features

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Categories and Features

GIS

3D Imagery
Census Data Integration
Color Coding
Geocoding
Image Exporting
Image Management
Internet Mapping
Interoperability
Labeling
Map Creation
Map Sharing
Near-Matching
Reverse Geocoding
Spatial Analysis

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