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What is Playable?

Playable is a leading gamification platform built to empower marketers at enterprise scale by converting customer engagement into tangible business results. It enables brands to design and deploy captivating interactive experiences that enhance brand recall, deepen customer loyalty, and stimulate advocacy through immersive gameplay. The platform excels at gathering zero-party data in a transparent, compliant manner, fueling highly personalized marketing campaigns and informed decision-making. Marketers can leverage Playable to boost conversion rates, optimize marketing budgets, and amplify the effectiveness of campaigns across paid, owned, and earned media. With an average engagement duration of over a minute and a nearly 25% click-through rate, Playable campaigns consistently outperform standard digital marketing efforts. The platform features a comprehensive library of games spanning luck, knowledge, and skill categories, allowing tailored experiences to meet varied marketing objectives. Trusted by over 650 global brands such as Virgin Red, Carlsberg, and Costcutter, Playable demonstrates proven success through case studies showing doubled redemption rates and record-low acquisition costs. Its enterprise-grade security, compliance with ISO 27001 and GDPR, and data privacy commitment offer marketers peace of mind. By blending creative gamification with actionable analytics, Playable transforms fleeting brand moments into lasting impact and measurable ROI. The platform’s ease of integration and support ensures rapid deployment and ongoing campaign optimization.

What is Captain Up?

Captain Up is a leading gamification platform designed to drive user engagement and improve loyalty for businesses, particularly in the iGaming sector. It offers a variety of tools such as personalized challenges, tournaments, and dynamic rewards that keep users engaged and invested in the platform. By applying behavioral economics principles, Captain Up customizes experiences based on user behavior, ensuring relevant and rewarding interactions. Whether through mission-based tasks or exciting prize drops, the platform enhances user retention, boosts revenues, and optimizes loyalty metrics for businesses.

Media

Media

No images available

Integrations Supported

ActiveCampaign
Braze
Copernica
Customer.io
Eloqua
Emarsys
Iterable
Klaviyo
LeadDesk
LianaCommerce
MailUp
Mapp Marketing Cloud
Omnisend
Salesforce Service Cloud
Selligent
Sendlane
Ubivox
Voyado
dotdigital Engagement Cloud
tritonX

Integrations Supported

ActiveCampaign
Braze
Copernica
Customer.io
Eloqua
Emarsys
Iterable
Klaviyo
LeadDesk
LianaCommerce
MailUp
Mapp Marketing Cloud
Omnisend
Salesforce Service Cloud
Selligent
Sendlane
Ubivox
Voyado
dotdigital Engagement Cloud
tritonX

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Playable

Date Founded

2017

Company Location

Denmark

Company Website

playable.com

Company Facts

Organization Name

Captain Up

Date Founded

2013

Company Location

Israel

Company Website

captainup.com

Categories and Features

Gamification

Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management

Categories and Features

Gamification

Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management

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